Overview

Meet Mary Allyson, a verified digital creator whose world revolves around mouthwatering food, creative DIY projects, and captivating tutorials! With a YouTube channel as her main stage, Mary shares her passion for baking, crafting, and vlogging with a whopping 2.2 million followers. Globally, Mary ranks in the top 6%, proving she's a force to be reckoned with in the digital space. Her content brings joy and inspiration to viewers across the USA and beyond, making her a beloved personality online.

Performance At A Glance

Mary Allyson is on a steady climb! Over the last 30 days, her audience has grown by 1.38%, and in the past 90 days, she's seen a fantastic 4.32% increase in followers. Her content really resonates, as her fans are super engaged with an average engagement rate of 2.60%. While she's killing it in the US, ranking in the top 7%, her global reach is impressive, placing her in the top 6% worldwide. Her CreatorDB score of 60/100 indicates a solid foundation with room to grow even further!

What They Create

Mary Allyson serves up a delightful mix of content, primarily focusing on baking, DIY projects, and vlogs. She's active across YouTube (videos and Shorts), Instagram (Reels), and TikTok, ensuring her content reaches a broad audience. Her YouTube Shorts are particularly popular, with recent hits like "REAL or FAKE Starbucks Bear Cup?" racking up over 6.6 million views and "Guess the CAKE ART, win $100!" grabbing over 4.8 million. Her content stands out because of its creativity, vibrant visuals, and interactive elements that keep viewers hooked. She also taps into popular trends and collaborations, like "I made HopeScope's DREAM Cake!" which garnered nearly 3.7 million views.

Why They're Great & Where They Can Grow

Mary excels at creating visually appealing and engaging content that's easy to digest, particularly through short-form video. Her knack for tapping into trending topics and incorporating interactive elements is a winning formula. She's also great at collaborating with other creators, expanding her reach. An exciting opportunity for Mary could be exploring longer-form baking tutorials on YouTube to cater to a more dedicated audience or developing a branded line of baking tools or ingredients.

Bottom Line

For brands, Mary Allyson is a fantastic partner to reach a highly engaged audience interested in food, crafts, and DIY. For Mary, focusing on optimizing her YouTube SEO could significantly boost her organic reach and further elevate her already impressive presence.