THVN

Overview

THVN is a Vietnamese news and politics creator making waves on YouTube, and has a growing presence on Instagram. Verified and boasting a massive following of over 5.6 million, THVN delivers news and commentary to a dedicated audience. Ranking among the top creators in Vietnam at #84 and within the top 100 for Vietnamese-language content, THVN is a significant voice in the region, offering a perspective on current events that resonates with millions. While their global ranking sits at #1,431,183, their influence within their niche is undeniable.

Performance At A Glance

THVN is a force to be reckoned with! While their growth rate has been relatively steady lately, at 0.17% over the past 30 days and 1.25% over the past 90 days, their massive audience provides a solid foundation. Their CreatorDB score of 77/100 shows they're doing a lot right in terms of content quality and consistency. Their fans are super engaged with their content, shown by their average engagement rate of 2.40%. This is a good engagement rate in the news niche. That means people are actively watching, liking, and potentially sharing their takes on current events.

What They Create

THVN primarily focuses on delivering news and political commentary, crafting both longer-form YouTube videos and shorter, punchier YouTube Shorts. They've also dipped their toes into the world of Instagram Reels and posts, expanding their reach. Looking at recent uploads, "Toàn cảnh thời sự quốc tế tối 18/1: Lãnh tụ Khamenei hé lộ sự thật khủng khiếp sau bạo loạn ở Iran" (Full international news evening 18/1: Leader Khamenei reveals the terrible truth after the riots in Iran) garnered over 4,000 views and a decent engagement rate, showing interest in international affairs.

Why They're Great & Where They Can Grow

THVN shines at providing timely news updates and commentary, particularly focusing on international news relevant to a Vietnamese audience. Their large subscriber base is a testament to their ability to connect with viewers. An exciting opportunity for THVN could be to experiment more with interactive content, like polls or Q&A sessions, to further boost engagement. They could also expand their use of Instagram Reels to capture a wider audience with shorter, more visually appealing news snippets.

Bottom Line

THVN is a powerful voice in Vietnamese news and politics. For brands looking to connect with a large, engaged Vietnamese audience interested in current events, THVN is a great partner. THVN could level up their game by diversifying their content formats and increasing engagement opportunities with their existing audience.