AiSh

Overview

AiSh is a rising star making waves with her stunning vocal covers, primarily on YouTube. Think beautifully sung pop songs, often with creative twists and collaborations. With over 10.6 million followers across platforms, she's built a loyal fanbase drawn to her talent and engaging personality. While her global ranking sits at #166,008, her unique artistry sets her apart in the crowded online music scene. She's a verified creator, lending credibility and showcasing her established presence.

Performance At A Glance

AiSh's audience is massive, but her growth has slowed down recently, showing a slight decrease of -0.10% in the past month. Globally and within the UK, she's ranked within the top 100% of creators, indicating room for improvement and increased visibility. Her fans are quite engaged, with an average engagement rate of 1.98% across her content. Her CreatorDB score is 63/100, suggesting she has a solid foundation but can further optimize her content strategy for better performance.

What They Create

AiSh's bread and butter is music! She primarily creates vocal covers of popular songs, often collaborating with other talented musicians. She utilizes a mix of YouTube videos and Shorts, along with Instagram posts and Reels, and TikTok videos, to reach her audience. A recent standout video is her duet cover of "It’s beginning to look a lot like Christmas" with @eddiewangmusic, which achieved a strong 5.22% engagement rate. Another notable video is "Golden" - Huntrix Cover By AiSh x Koraa, a KPop Demon Hunters cover, showcasing her versatility and willingness to experiment with different genres. Her content stands out due to her exceptional vocal talent, creative collaborations, and engaging personality.

Why They're Great & Where They Can Grow

AiSh's strengths lie in her vocal ability, her knack for collaborations, and her use of multiple platforms to reach fans. Her singing talent is undeniable, and her collaborations bring fresh perspectives to popular songs. She could explore creating more original music to further establish her unique artistic identity. Another opportunity would be to increase the frequency of posting on platforms like Instagram and TikTok, where she currently has a smaller presence, to connect with a wider audience.

Bottom Line

For brands looking for a talented musical partner, AiSh offers a large and engaged audience with a proven track record of successful collaborations. For AiSh, focusing on original music and increasing content frequency on all platforms could unlock even greater growth potential.