Samsung Brasil

Overview

Samsung Brasil isn't just a tech company; they're storytellers! On TikTok, where they shine brightest, they connect with over 10 million followers through engaging videos that showcase their innovative products and brand culture. They aren't just selling phones and TVs; they're selling a lifestyle. While ranking within the top 100,000 globally, they're making a significant mark in the Brazilian digital landscape. Their content blends science and technology with everyday life, making complex concepts accessible and entertaining.

Performance At A Glance

While Samsung Brasil boasts a massive audience of over 10 million, their growth has seen a slight dip recently. However, their 90-day growth shows a positive trend, indicating a potential rebound. Globally, they rank within the top 100,000 TikTok accounts, and they're a prominent voice within Brazil and the Portuguese-speaking community. Their fans are pretty engaged, with an average engagement rate of nearly 3%. Their CreatorDB score of 87/100 is excellent, signaling strong content quality, consistent posting, and a dedicated fanbase.

What They Create

Samsung Brasil crafts content that spans across multiple platforms, including YouTube, Instagram, and TikTok, but their TikTok game is particularly strong. They produce a mix of videos and shorts that delve into the world of technology, showcasing everything from smartphones and gadgets to audio and the Android ecosystem. For example, their recent "The First Look 2026" series offers a glimpse into the future of Samsung technology. One video, "AI Living | Simplify your life," racked up over 3 million views, demonstrating their ability to capture attention with forward-thinking concepts. Their content stands out by blending technical details with visually appealing storytelling, making tech accessible and exciting for a broad audience.

Why They're Great & Where They Can Grow

Samsung Brasil excels at brand storytelling, making complex tech concepts relatable, and leveraging short-form video to capture attention. They have a strong understanding of the Brazilian market. An exciting opportunity for them could be to collaborate more with Brazilian tech influencers to amplify their reach and tap into new audiences. Also, focusing on TikTok-specific trends and challenges could drive even higher engagement.

Bottom Line

For brands looking to tap into the Brazilian tech market, Samsung Brasil offers a massive and engaged audience. For Samsung Brasil, honing in on hyper-relevant TikTok trends and influencer collaborations could unlock even greater growth potential.