MeleTOP

Overview

MeleTOP is a major force in Malaysian media, captivating audiences with their entertainment content, primarily on Instagram, where they boast a massive following of over 6.7 million! They're not just popular; they're a household name in Malaysia, delivering content in Zlm that resonates deeply with their audience. While their global ranking sits around #341,056, placing them in the top 99% of creators, their influence within Malaysia and the Zlm-speaking community is undeniable.

Performance At A Glance

MeleTOP has a HUGE audience! With over 6.7 million followers, they've built a significant community. They're growing steadily, adding about 0.15% more followers each month. While their global reach is substantial, their local impact is even more impressive, ranking in the top 98% in Malaysia. Their fans are super engaged with their content, averaging a solid 2.00% engagement rate, which is great for a channel of their size! Their CreatorDB score is 57/100, showing that they have room to improve and capitalize on their opportunities.

What They Create

MeleTOP offers a diverse range of content, mainly focusing on media and entertainment, with a dash of cooking content. They're active across multiple platforms, including YouTube, TikTok, and Instagram, using a mix of videos and shorts. Their YouTube channel features a robust library of 452 videos and 346 shorts!

Looking at recent content, one standout is "Finalist Gegar Vaganza Battle Karaoke Berantai dengan Ella & Aisha Retno! | MeleTOP | Nabil & Hawa," which snagged over 31,000 views. It's a fun, engaging video featuring popular Malaysian artists. Another great piece is "Iman Troye buat kecoh di MeleTOP nak bagi PHONE FREE? Kelakar! | MeleTOP | Nabil & Hawa" featuring a phone giveaway and some lighthearted humor. Their content stands out because it features popular local celebrities and often incorporates interactive elements like contests and live performances.

Why They're Great & Where They Can Grow

MeleTOP excels at leveraging celebrity appeal, creating engaging content formats, and maintaining a consistent presence across multiple platforms. They're masters of Malaysian entertainment!

To elevate their game, MeleTOP could explore more interactive content formats like Q&As or behind-the-scenes glimpses into their production process. They might also benefit from deeper dives into the cooking niche, potentially collaborating with local chefs to create unique and appealing content.

Bottom Line

For brands, MeleTOP offers incredible reach within the Malaysian market and access to a highly engaged audience. For MeleTOP themselves, focusing on more interactive content and perhaps niche diversification could unlock even greater growth and engagement.