Bessan ismail بيسان اسماعيل

Overview

Meet Bessan Ismail بيسان اسماعيل, a verified influencer captivating millions across YouTube and Instagram! Based in the United Arab Emirates, Bessan creates a vibrant mix of content, primarily in Arabic. While she's active on both platforms, Instagram is where she truly shines. With a whopping 25.7 million followers, Bessan ranks among the top creators globally (at #7,056) and is a significant voice within the UAE (#93) and for Arabic-speaking audiences (#176). Her unique blend of music, entertainment, and glimpses into her personal life makes her incredibly relatable and engaging.

Performance At A Glance

Bessan's audience is HUGE and still growing! While the growth rate is steady at 0.23% over the last month, that translates to a lot of new fans given her already massive following. Her engagement rate sits at a healthy 2.01%, meaning her fans are super engaged with her content, liking, commenting, and sharing her posts. Globally, she’s in the top percentage of creators, reflecting her widespread appeal. Her CreatorDB score is 56/100, indicating there's room to optimize her strategy and further boost her impact.

What They Create

Bessan's content is a fun mix of music and lifestyle! She's known for her music, often posting clips on YouTube and Instagram Reels. Recent hits include several shorts featuring her song "#متل_الأميرة" (Like a Princess). One standout short featuring the song garnered over 4.6 million views! She also branches into family travel content and even dips her toes into gaming, showcasing her versatility. What makes her content stand out is its cheerful and relatable vibe. Her music is catchy, and her peeks into her life feel authentic and engaging.

Why They're Great & Where They Can Grow

Bessan truly excels at connecting with her audience through her music and creating a positive, relatable online presence. She's also great at leveraging trending sounds and formats, like short-form video, to maximize her reach. Opportunities for growth could include more collaborations with other musicians or creators to cross-pollinate audiences. Also, she could explore longer-form content on YouTube related to her music creation process to build deeper connections with her fans.

Bottom Line

Bessan Ismail is a powerful influencer with a massive reach and engaged audience, making her an ideal partner for brands looking to connect with Arabic-speaking audiences, particularly in the entertainment and lifestyle sectors. For Bessan, focusing on consistent content creation, especially longer-form content on YouTube, would unlock even greater potential and solidify her position as a leading creator.