Real Madrid C.F.

Overview

Real Madrid C.F. isn't just a football club; it's a global phenomenon! With a massive following of nearly 200 million on Instagram, they bring the electrifying energy of the Bernabéu stadium directly to fans worldwide. They're more than just highlights; they offer a behind-the-scenes pass into the world of elite football. While ranking at #2,631 globally and #34 in Spain may seem modest, remember they're competing against every account on Instagram! Their power lies in their brand and devoted fanbase.

Performance At A Glance

Real Madrid's Instagram is a powerhouse! They're steadily growing, adding followers at a rate of 0.36% each month. Their fans are super engaged with their content, averaging an impressive 4.35% engagement rate. This means a lot of likes, comments, and shares! While their CreatorDB score is 57/100 (room for improvement!), that high engagement rate shows they know how to connect with their audience. They're in the top 100% of content creators globally, within their country, and within the English language category.

What They Create

Real Madrid's content is a mix of adrenaline-pumping action and intimate glimpses into the team. You'll find a blend of YouTube videos and engaging Instagram Shorts. They focus on football highlights, skill showcases, and behind-the-scenes training sessions. One recent Short, "#RealMadrid #RMCity," showcasing training drills, racked up over 224,000 views, proving fans love seeing the players in action. Their content stands out because it's authentic, high-quality, and taps into the passion of their massive global fanbase.

Why They're Great & Where They Can Grow

Real Madrid excels at leveraging its iconic brand and showcasing its players. Their high engagement rate proves they know how to connect with their audience. They're also great at using short-form video to capture attention. An exciting opportunity would be to create more interactive content, like polls or Q&A sessions with players, to further boost engagement. Collaborating with players on their personal accounts could also bring in a new audience.

Bottom Line

For brands, partnering with Real Madrid offers unparalleled access to a massive and passionate global audience. Real Madrid could level up their game by experimenting with more interactive content and deeper dives into player stories.