Giselle Torres

Overview

Giselle Torres is a vibrant and talented content creator making waves across YouTube, Instagram, and TikTok. Primarily focused on her YouTube channel, Giselle connects with her 2.6 million+ followers through a blend of music, vlogs, and a peek into her life as an artist. Creating content in Spanish from the USA, Giselle's music-focused content, including pop and indie Latin sounds, helps her stand out. While she's still building her empire (currently ranked in the top 93% of creators globally), her passion shines through in every post.

Performance At A Glance

Giselle's audience is substantial, but her growth has slowed recently. While she experienced a slight bump in the last week (0.04%), her 90-day growth shows a slight decline (-0.07%). Globally, she's in the top 93% of creators, which is a great starting point. Her fans are pretty engaged, though! Her average engagement rate sits at a solid 1.77%, showing her audience is interested in what she's putting out. Her CreatorDB score is 52/100, indicating there's room to optimize her strategy and boost her overall impact.

What They Create

Giselle creates a diverse range of content, from full-length YouTube videos and Shorts, to Instagram posts and Reels, and TikTok videos. She's active across all platforms. Her content revolves around music, with a focus on her own artistry and personal life. For example, her recent YouTube video, "Giselle Torres - Londres," showcasing her travels and music, has racked up over 480,000 views! On the shorter side, her recent short "¿dónde quedó esa niña?" promoting her music release got a 2.81% engagement rate, showing the effectiveness of bite-sized content.

Why They're Great & Where They Can Grow

Giselle's strengths lie in her authenticity, musical talent, and consistent content creation. She's clearly passionate about her music and connecting with her audience. An exciting opportunity for Giselle would be to collaborate with other Spanish-speaking creators or artists. Also, experimenting with more consistent posting schedules or interactive content formats like Q&As could help boost engagement.

Bottom Line

Giselle Torres is a promising creator with a solid foundation. Brands looking to connect with a young, engaged, Spanish-speaking audience in the US should definitely consider partnering with her. Giselle herself could benefit from analyzing what types of content resonate most with her audience and focusing on those formats to drive growth.