Anand Art and Craft Studio

Overview

Anand Art and Craft Studio is a YouTube sensation bringing the joy of DIY and crafting to over 6.7 million subscribers! Based in India and creating content in Hindi, Anand Art and Craft Studio is your go-to channel for turning everyday materials into amazing creations. From festive decorations to handy home projects, they've carved out a special niche, ranking in the top 99% of creators in India and the top 99% creating content in Hindi. Their knack for accessible and engaging tutorials makes crafting fun and achievable for everyone.

Performance At A Glance

While Anand Art and Craft Studio boasts a massive audience, recent growth has seen a slight dip. Over the last 90 days, they've grown by 1.26%, but the 7 and 30-day growth rates are slightly negative. Their global ranking places them in the top 100% of creators, holding the rank #132,647. Despite the minor growth blip, their fans are super engaged with their content, resulting in a solid average engagement rate of 3.64%. Their CreatorDB score of 72/100 indicates a strong overall performance, suggesting they're doing a lot right!

What They Create

Anand Art and Craft Studio specializes in "Howto & Style" content, focusing on crafts and DIY projects. You'll find a delightful mix of YouTube videos and Shorts, along with some Instagram posts and Reels. Take, for example, their recent video "🎅 DIY SANTA FROM A PLASTIC BOTTLE #santaclaus #christmas #christmascrafts #trending," which racked up nearly 120,000 views, showcasing their ability to tap into trending topics and create accessible holiday crafts. Or consider their short "☃️Easy Snowman Craft | Easy Christmas Craft | Christmas Decorations DIY #christmasspecial #trending" which gained almost a million views! Their content stands out because it’s easy to follow, uses readily available materials, and adds a personal touch to crafting.

Why They're Great & Where They Can Grow

Anand Art and Craft Studio excels at: (1) creating easy-to-follow tutorials, (2) tapping into popular trends and holidays, and (3) using readily available materials, making crafting accessible to a wide audience.

Exciting opportunities they could explore include: (1) collaborating with other craft-focused creators to reach new audiences, and (2) creating longer, more in-depth tutorials on specific craft techniques.

Bottom Line

For brands looking to partner with a popular and engaging craft creator in India, Anand Art and Craft Studio is a fantastic option. For Anand Art and Craft Studio themselves, focusing on consistent content uploads and exploring collaborations could help reignite growth and expand their already impressive reach.