El Desafío

Overview

El Desafío is your go-to source for all things "Desafío del Siglo," bringing the drama, competition, and emotional moments of the TV program straight to your screens. With a massive following of over 4.4 million mostly on YouTube, they offer a front-row seat to the highlights and behind-the-scenes action. While their global ranking sits around #81,423, they're a significant voice in the Spanish-speaking entertainment world, keeping fans hooked with every upload.

Performance At A Glance

El Desafío's fanbase is definitely on the rise! They're growing at a steady clip, with nearly a 1% increase in followers just last month. Their fans are pretty engaged, too, with an average engagement rate of 0.68%. While their global and country rankings are in the top 100%, there's still plenty of room to climb. Their CreatorDB score is 56 out of 100. This means they have a solid foundation but could boost their performance even further by focusing on a few key areas that we will explore in this report.

What They Create

El Desafío mostly serves up content related to their namesake TV show, "Desafío del Siglo." You'll find a mix of longer YouTube videos diving deep into the latest episodes and shorter YouTube Shorts highlighting the most exciting moments. They also have a presence on Instagram, sharing posts and reels, though YouTube is definitely their main stage. A recent YouTube video, " ¿Una mujer se equivocó al ayudar a otra en el Desafío a Muerte?", racked up over 246,000 views, showing how much viewers love those intense competition moments. These highlights, coupled with the drama, keep fans returning for more.

Why They're Great & Where They Can Grow

El Desafío excels at capturing the essence of "Desafío del Siglo," providing easy-to-consume clips that keep viewers engaged. Their consistent focus on the TV show is a clear strength. To really level up, they could experiment with more interactive content, like polls or Q&As, to get fans even more involved. Another great avenue to explore is expanding their presence on Instagram, perhaps by creating more behind-the-scenes content tailored specifically for that platform.

Bottom Line

For brands looking to tap into a passionate audience of Spanish-speaking entertainment fans, El Desafío is a solid partner. For El Desafío themselves, focusing on increasing interactivity and diversifying their content formats could lead to even bigger growth and engagement.