Badabun

Overview

Badabun is a massive force in the Spanish-speaking digital world! Think of them as a digital media powerhouse, cranking out content on YouTube, Instagram, and TikTok for a massive audience. Primarily focused on YouTube, they've built a global presence, currently holding the #1,470 spot worldwide. With a whopping 88,583,649 followers, Badabun's content reaches millions with each upload. They're a major player, especially in Mexico, where they rank #57, and among Spanish-language creators, where they sit at #186.

Performance At A Glance

Badabun's audience is HUGE, and while they're already giants, they're still growing! They're adding followers at a rate of about 0.35% per month. That might sound small, but for a channel their size, it's a significant number of new fans! Their fans are also pretty engaged, with an average engagement rate of 2.53%. That means people are actually watching, liking, and commenting on their stuff! CreatorDB gives them a solid score of 75/100, which shows they're doing a lot right when it comes to creating quality content and keeping their audience happy.

What They Create

Badabun's content is a mixed bag, covering everything from news and politics to entertainment, education, and even some how-to guides. They primarily use YouTube Shorts (over 700!), alongside regular YouTube videos and Instagram Reels. Lately, they've been diving into topics like global events and travel. For instance, one short, "3 lugares de OAXACA que debes visitar este 2026" (3 places in Oaxaca you should visit in 2026), is doing really well, boasting a high engagement rate of 4.03%, proving travel content resonates with their audience. They seem to excel at creating bite-sized content that sparks interest and gets people talking.

Why They're Great & Where They Can Grow

Badabun really shines at delivering diverse content that appeals to a wide audience. Their strength lies in their ability to jump on trending topics and create easily digestible Shorts. They also do well with travel-related content, showcasing different locations. To take things to the next level, they could explore collaborations with other creators in similar niches or delve deeper into specific content pillars to build even stronger audience loyalty.

Bottom Line

For brands looking to tap into the Latin American market, Badabun is a no-brainer. Their massive reach and decent engagement make them a valuable partner. For Badabun themselves, focusing on consistent content pillars and actively engaging with their audience could lead to even greater growth and stronger community ties.