Overview

YUPP! isn't just a creator; they're a whole vibe! As a record label and content creator rolled into one, YUPP! brings a unique flavor to the Thai entertainment scene. Primarily rocking YouTube, they've amassed a dedicated following of over 3.3 million fans with their music-focused content. While their global ranking sits at #725,121, placing them in the top 96% of creators worldwide, their impact is deeply felt within Thailand, where they rank at #16,039. YUPP! is a force to be reckoned with, blending music and personality to connect with audiences in a special way.

Performance At A Glance

YUPP! has a massive audience of over 3.3 million fans, and they're steadily adding more! While their overall growth is a solid 0.08% monthly, they've seen a 0.18% jump in the last week, showing they're definitely on the upswing. Globally, they're in the top 96% of creators, and they're a major player in Thailand, ranking in the top 9%. What's really cool is that their fans are super engaged, with an average engagement rate of 3.36%. CreatorDB gives them a score of 74/100, which means they're doing a great job of creating compelling content and connecting with their audience.

What They Create

YUPP! serves up a mix of music videos, shorts, and behind-the-scenes glimpses. They’re all about the music scene! You'll find everything from full-blown music videos to quick, engaging YouTube Shorts. Their recent music video for "Zhennan Zhou Feat.MILLI《BBB》" is a perfect example, racking up over 64,000 views and a fantastic 10.97% engagement rate. It’s clear they know how to create content that resonates with their audience. They also dip their toes into Instagram and TikTok, keeping their content fresh and accessible across different platforms. What makes YUPP!'s content stand out is its focus on music and the unique personalities of the artists they showcase.

Why They're Great & Where They Can Grow

YUPP! shines in several key areas. First, their music-centric content is a clear winner, driving high engagement. Second, their presence across multiple platforms allows them to reach a wider audience. Third, they're excellent at spotlighting artists and creating a community around their music label. An exciting opportunity for them could be to explore more behind-the-scenes content, giving fans an even closer look at the artists and the music-making process. Another idea would be to collaborate with other creators outside of their label to reach new audiences and expand their content offering.

Bottom Line

For brands looking to tap into the Thai music scene, YUPP! is a fantastic partner. They've got a huge, engaged audience and a proven track record of creating compelling content. For YUPP! themselves, continuing to experiment with different content formats and collaborations could be a great way to level up their game and reach even greater heights.