Overview

Las Estrellas is a major player in the Spanish-speaking entertainment world, bringing the drama, comedy, and everything in between from Mexican television to YouTube and Instagram. With a whopping 15.6 million followers, this verified channel isn't just popular; it's a go-to destination for fans craving clips, web series, and behind-the-scenes peeks. Ranking among the top channels globally (#11,935) and within Mexico (#398), Las Estrellas delivers a constant stream of content that keeps viewers hooked. They are THE official YouTube channel of the popular Televisa network.

Performance At A Glance

Las Estrellas has a massive fanbase, and they're steadily gaining even more followers! They're growing at a rate of about 0.50% each month, showing consistent popularity. Globally, they're doing great, holding a solid position within the top percentile of YouTube channels. Their fans are pretty engaged, too, with an average engagement rate of 1.83% per piece of content. CreatorDB gives them a score of 53/100, which indicates there's still room to optimize their content strategy for even better performance.

What They Create

Las Estrellas serves up a mix of entertainment gold! They primarily focus on videos and Shorts pulled straight from their TV programming. Think dramatic clips, comedic web series, and all sorts of entertainment snippets. For example, recent videos like "Graco Sendel es PEDRO en Doménica Montero" (1,728 views, 2.37% engagement) and "Marcus Ornellas es Luis Fernando en Doménica Montero" (958 views, 2.30% engagement) offer quick, engaging glimpses into their shows. They also use Shorts to highlight behind-the-scenes moments, like "POV: Regina Villaverde se transforma en Doménica Montero" (15,985 views, 1.05% engagement), which gives fans a peek into the magic of television production.

Why They're Great & Where They Can Grow

Las Estrellas excels at leveraging their existing television content to build a strong online presence. Their huge follower base and consistent content schedule keeps fans engaged. By providing easily accessible clips and behind-the-scenes content, they provide value to their audience.

One exciting opportunity for growth would be creating more content specifically for YouTube and Instagram. This could involve longer-form interviews with actors, interactive Q&A sessions, or even exclusive web series spin-offs.

Bottom Line

For brands looking to tap into the massive Latin American market, Las Estrellas is a powerful partner. For Las Estrellas, focusing on content that's native to YouTube and Instagram could significantly boost engagement and reach. Experimenting with more interactive content and directly engaging with their audience could also be a game-changer.