Jogo Aberto

Overview

Jogo Aberto is a vibrant Brazilian sports media creator, primarily dominating the YouTube scene with a strong presence on Instagram as well. Verified and boasting over 8.5 million followers, Jogo Aberto delivers a mix of sports analysis, commentary, and behind-the-scenes content that resonates deeply with Portuguese-speaking audiences. While their global ranking sits at around #31,306, they are a significant voice within Brazil, ranking around #3,331, and the Portuguese-speaking world, at #3,577. They bring a unique flavor to sports coverage, blending insightful analysis with lighthearted moments.

Performance At A Glance

Jogo Aberto's audience is massive, and they're steadily growing! They're adding followers at a rate of about 0.44% per month. Their fans are pretty engaged with their content, showing an average engagement rate of 3.53%. Their CreatorDB score is 54/100, which indicates that while they have a solid foundation, there's room to optimize their content strategy for even greater impact. On average, their videos rack up around 40,757 views, showcasing their reach and influence within their niche.

What They Create

Jogo Aberto serves up a diverse menu of content, primarily focusing on "People & Blogs," "Sports," and segments from their own TV show. You'll find a mix of in-depth analysis of FIFA and football alongside entertaining segments like "Baú do Jogo Aberto" (Jogo Aberto's Vault), which seems to showcase classic moments and interviews. For example, one recent short featured Pelé himself explaining the origin of his nickname – a real gem for football fans! They utilize both longer-form YouTube videos (261 in total) and shorter, snackable YouTube Shorts (498 in total) to keep their audience entertained.

Why They're Great & Where They Can Grow

Jogo Aberto excels at providing a mix of serious sports analysis and lighthearted, entertaining content. Their use of YouTube Shorts is a smart way to capture attention and drive traffic. They also leverage nostalgia effectively with their "Baú do Jogo Aberto" series.

To level up, they could explore incorporating more interactive elements, like polls or Q&A sessions, to further boost engagement. Collaborating with other popular Brazilian sports creators could also help expand their reach to new audiences.

Bottom Line

For brands looking to tap into the passionate Brazilian sports market, Jogo Aberto offers a massive and engaged audience. For Jogo Aberto themselves, focusing on boosting their CreatorDB score through refined SEO and audience interaction could unlock even greater potential.