Harrison Nevel

Overview

Harrison Nevel is your go-to guy for all things fashion, shopping, and the occasional mystery box adventure! This YouTube and Instagram creator boasts a loyal following of over 2.4 million fans who tune in for his how-to guides, vlogs, and unboxing videos. While ranked in the top 99% of creators globally (around #209,470), Harrison’s down-to-earth personality and relatable content make him a standout voice in the crowded digital space. He's the friend who always knows where to find the best deals and the coolest clothes!

Performance At A Glance

Harrison's got a solid fanbase and is generally growing, although the past week showed a tiny dip. Over the last 90 days, he's seen about a 1% increase in followers. His global and regional rankings are impressive, placing him within the top 1% of creators. His fans are super engaged with his content, with an average engagement rate of 2.30%. CreatorDB gives him a stellar score of 92/100, which means he's doing a fantastic job creating quality content and connecting with his audience!

What They Create

Harrison’s bread and butter is video content on YouTube, offering a mix of long-form videos and shorter YouTube Shorts. He also dabbles in Instagram posts and reels. His videos often revolve around fashion, shopping, and lifestyle topics. Take, for example, his video "I Bought A Mystery Box From EVERY Viral Brand," which racked up over 129,000 views. Or “I Went Thrifting For 24 Hours & Found _______!” which got some awesome engagement. He also does really well with shorter content, like his Stranger Things collection video. A recent short featuring a Temu sponsorship, however, didn't perform as well, indicating that the audience might not fully resonate with direct ads. Overall, Harrison’s content is engaging, informative, and fun – making him a relatable and entertaining creator.

Why They're Great & Where They Can Grow

Harrison excels at creating content that feels authentic and relatable. He's great at tapping into trending topics (like mystery boxes) and formats (like short-form video). His engagement rates are solid, showing that his audience is genuinely interested in what he has to say. A potential opportunity could be exploring more collaborations with other creators in the fashion and lifestyle space to reach new audiences. He could also focus on optimizing his sponsored content to make it feel more organic and less like a straight advertisement.

Bottom Line

For brands looking to partner with a relatable and engaging fashion and lifestyle creator, Harrison Nevel is a great option. For Harrison, focusing on consistent content and refining his approach to sponsorships will help him continue to grow and connect with his audience.