Overview

Rutba Khan Kitchen is your go-to Hindi-speaking creator for delicious, home-style cooking! With a dedicated fanbase of over 1.2 million followers on YouTube and Instagram, Rutba shares her passion for food through easy-to-follow recipes and engaging tutorials. Her channel isn't just about cooking; it’s a celebration of culinary traditions, DIY projects, and even a touch of cultural crafts. Ranking in the top 97% of creators globally, Rutba is bringing authentic Indian cuisine to the world, one flavorful dish at a time.

Performance At A Glance

Rutba Khan Kitchen is on a roll! They're growing at a solid pace, with a 2.65% increase in followers over the last 30 days, showing consistent upward momentum. Their global ranking puts them in the top 97% of all creators, and they shine even brighter within India, ranking in the top 96%. What's really impressive is how engaged their fans are! With an average engagement rate of 4.42%, their audience isn't just watching; they're actively liking, commenting, and sharing. This strong connection is reflected in their CreatorDB score of 97/100 – a testament to their high-quality content and community building.

What They Create

Rutba Khan Kitchen serves up a delightful mix of content, primarily focused on cooking tutorials, plant-based recipes, and baking adventures. On YouTube, you'll find a treasure trove of over 450 videos and nearly 50 Shorts, while Instagram features a curated selection of posts and Reels. A recent highlight is their "Sabse Tasty Aloo Gosht Aise Banae Khane Wala Hath Na Rok Pae | Aloo Gosht Ka Salan | Mutton Curry" video, which has garnered over 33,000 views. What makes Rutba's content stand out is her authentic approach, clear instructions, and the way she brings traditional Indian flavors to life in a modern, accessible way.

Why They're Great & Where They Can Grow

Rutba Khan Kitchen truly excels at creating detailed, easy-to-understand cooking tutorials, fostering a strong sense of community through her engaging content, and showcasing the rich diversity of Indian cuisine. An exciting opportunity for Rutba could be to collaborate with other food creators, especially those focusing on fusion cuisine, to introduce even more diverse recipes to her audience. Also, expanding her presence on Instagram with more Reels could further boost engagement and reach a wider audience.

Bottom Line

Rutba Khan Kitchen is a fantastic partner for brands looking to connect with a highly engaged audience interested in authentic Indian cooking and lifestyle content. For Rutba herself, focusing on consistent posting schedules and experimenting with trending audio on Instagram Reels could unlock even greater growth.