Overview

Step into the eerie world of Dead by Daylight, the official YouTube and Instagram channel for the wildly popular asymmetrical horror game! With a dedicated following of over 2.2 million, they bring the scares, strategies, and behind-the-scenes glimpses of the game to fans worldwide. While ranking within the top 99% of creators globally, their unique focus on horror and survival gaming sets them apart, making them a go-to source for all things Dead by Daylight. Their consistent output keeps their community hooked and eager for the next update from The Fog.

Performance At A Glance

Dead by Daylight boasts a massive audience, and while their growth is steady, there's definitely room to level up! They're growing at a rate of 0.64% per month, which is good, but think of the potential. They rank in the top 99% globally, within Canada, and among English-speaking creators, showing they've got a strong foothold. Their fans are super engaged with their content, averaging a solid 4.39% engagement rate on their posts. Their CreatorDB score is 64/100, indicating they're doing well but could definitely unlock some extra potential with a few tweaks.

What They Create

Dead by Daylight delivers a mix of thrilling content across YouTube and Instagram. They primarily focus on long-form videos and Shorts on YouTube, showcasing gameplay, developer updates, and anniversary celebrations. On Instagram, they share posts and Reels highlighting key announcements and artwork. A recent standout is their "Dead by Daylight | 10th Anniversary Announcement" video, racking up over 139,000 views and a fantastic 9.07% engagement rate. Their content shines because it's both informative and engaging, pulling viewers into the heart-pounding world of the game.

Why They're Great & Where They Can Grow

Dead by Daylight excels at keeping their community informed and excited about the game. They’re great at:

• Official Updates: Delivering direct news from the developers.
• Community Engagement: Celebrating anniversaries and showcasing fan content.
• Platform Variety: Utilizing both YouTube and Instagram to reach a wider audience.

Exciting opportunities they could explore include:

• Behind-the-Scenes Content: More in-depth looks at game development.
• Interactive Content: Polls, Q&As, and challenges to boost engagement.

Bottom Line

For brands looking to tap into a passionate gaming community, Dead by Daylight is a prime partner! To level up, the creator could experiment with more interactive content formats or delve deeper into behind-the-scenes development to further captivate their audience.