Useful and quick

Overview

Useful and quick is your go-to creator for unbelievably easy and delicious recipes! Think simple ingredients and minimal effort, all delivered in an engaging and accessible way. Primarily focused on YouTube, with a growing presence on Instagram, Useful and quick has amassed a loyal following of over 2.7 million subscribers eager to whip up tasty treats. While their global ranking currently sits at #725,438, placing them in the top 96% of creators worldwide, their knack for creating viral-worthy recipes positions them for even greater success.

Performance At A Glance

While Useful and quick boasts an impressive 2.7 million+ followers, their growth has been relatively flat in the recent weeks. However, they did see a 1.46% growth in the last 90 days, indicating potential for future expansion. Their global and regional rankings are solid, but there's room to climb! What really shines is their audience engagement. With an average engagement rate of 2.26%, their fans are super engaged with their content, leaving likes and showing their appreciation for the simple yet satisfying recipes. Their CreatorDB score of 61/100 suggests there's potential to optimize their content strategy for even better results.

What They Create

Useful and quick specializes in creating super easy recipes, with a major focus on no-bake desserts and treats. Their content spans YouTube videos and Shorts, as well as Instagram Reels, showcasing quick and simple recipes anyone can try. Recent hits include videos like "I can't believe how EASY it IS to make thIS NO-BAKE CHOCOLATE cake! ONLY 3 ingredients!" which, despite its recent upload, has garnered a very high engagement rate of 5.96%. The "I can't believe how EASY IT is to make this NO-BAKE dessert at home!" videos are a recurring theme, proving that simplicity and ease are key to their brand's success. Their ability to make complex desserts feel achievable is what makes their content so appealing.

Why They're Great & Where They Can Grow

Useful and quick excels at several things. First, they nail simplicity, offering recipes that genuinely feel quick and easy. Second, they're consistent in their branding and content themes, building a recognizable style. Third, their engagement rate shows they've cultivated a loyal and active audience.

To level up, they could explore collaborations with other food creators, potentially tapping into new audiences. Another area to consider is SEO optimization, ensuring their videos show up when people search for "easy dessert recipes."

Bottom Line

Useful and quick is a fantastic partner for brands targeting home cooks and baking enthusiasts. For the creator, focusing on consistent uploads, SEO optimization, and potential collaborations could unlock even greater growth and engagement.