Valeria Basurco

Overview

Valeria Basurco is a Peruvian digital creator who's built a strong connection with her audience of over a million followers, primarily on YouTube. She's all about sharing her life, style, and passions with a vibrant, Spanish-speaking audience. While Valeria ranks among the top 5% of creators in Peru and the Spanish-speaking world, she's still carving out her space on the global stage, currently sitting at rank #599,177 worldwide. What makes Valeria special is her authenticity and the genuine way she invites viewers into her world.

Performance At A Glance

While Valeria has a dedicated following, her growth has slowed recently, experiencing a slight decrease of 0.11% over the last 30 days. Her global rankings also reflect this slowdown. However, her fans are super engaged with her content, boasting an average engagement rate of 2.82%, which is really solid! CreatorDB gives her a score of 65/100, meaning she's got a good foundation and lots of potential to further optimize her content strategy.

What They Create

Valeria's content is a mix of lifestyle vlogs, how-to's, travel adventures, and peeks into her entrepreneurial journey. She mostly posts YouTube videos, with a few Shorts and Instagram posts sprinkled in. Looking at recent content, her "WHAT I EAT IN A DAY! VLOGMAS DAY 10" video really resonated with viewers, achieving a high engagement rate of 6.74%. This video offered a personal and relatable look into her daily routine. Another example is "Vlog: ven conmigo a la oficina de Alma Bonita!︱Valeria Basurco", a short where she takes her audience to her office. Her ability to blend personal moments with glimpses into her business "Alma Bonita" makes her content stand out.

Why They're Great & Where They Can Grow

Valeria excels at building genuine connections with her audience, creating relatable content, and showcasing her entrepreneurial spirit. She has a knack for making everyday moments feel special. An exciting opportunity for Valeria could be focusing on more collaborative content with other Spanish-speaking creators. Also, given the recent success of her short-form content, she could experiment with more YouTube Shorts or Reels to boost discoverability.

Bottom Line

For brands looking to connect with a passionate Spanish-speaking audience, Valeria Basurco is a great partner. For Valeria, focusing on consistent content creation and exploring more collaborative opportunities could be key to reigniting growth and expanding her reach.