MalovaElena

Overview

MalovaElena is a Spanish-speaking yoga and wellness guru captivating a global audience from Chile. With over 4.3 million followers, mostly on YouTube, she's a verified creator offering a sanctuary of calm in the digital world. While ranked among the top 100% of creators globally (around #102,378), her influence is especially strong within Chile (#284) and the Spanish-speaking community online (#9,928). She carves out a space dedicated to well-being, mindfulness, and accessible yoga practices for every level.

Performance At A Glance

MalovaElena has a massive following, and they're steadily growing! Over the last 30 days, her audience has increased by 0.12%, which is a solid climb for such a large base. Her fans are super engaged with her content, boasting an average engagement rate of 4.02%. This means people aren't just watching; they're liking, commenting, and truly connecting. CreatorDB gives her a score of 96/100, which is fantastic! It basically means she's crushing it when it comes to consistent, high-quality content and audience interaction.

What They Create

MalovaElena's content is all about creating a space for tranquility. She shares yoga flows, guided meditations, and relaxation techniques, primarily through YouTube videos. While she has a strong presence on YouTube with over 200 videos and a few Shorts, she also uses Instagram for posts and Reels. One recent video, "🌸Yoga para Menstruación | Movimientos Suaves para el Bienestar," is a perfect example of her approach, offering gentle movements for well-being and resonating deeply with her audience, achieving a fantastic 10.33% engagement rate. She offers really practical and accessible yoga and wellness routines.

Why They're Great & Where They Can Grow

Elena excels at creating a sense of calm and accessibility around yoga, making it less intimidating and more inviting for beginners. Her detailed guidance and soothing presence are major strengths. Also, her high engagement rates are a testament to her ability to connect with her audience. An exciting opportunity could be to explore collaborations with other wellness brands or creators to reach new audiences. She could also delve deeper into specific areas of wellness, like sleep hygiene or stress management, to diversify content offerings.

Bottom Line

For brands in the wellness space, MalovaElena is an ideal partner to reach a large, engaged, and health-conscious Spanish-speaking audience. For Elena, focusing on more YouTube Shorts could be a great way to boost discoverability, as well as continuing to engage with her audience in the comments and on Instagram.