Sangyoon

Overview

Sangyoon is a Korean food-focused creator captivating a huge audience of over 2 million followers, primarily on YouTube. Known for their engaging mukbangs, restaurant visits, and cooking content, Sangyoon brings the vibrant world of Korean cuisine and dining culture to viewers worldwide. While their global ranking sits at #668,294, placing them in the top 96% of creators, their unique blend of entertainment and culinary expertise makes them a standout voice in the online food scene.

Performance At A Glance

While Sangyoon has a massive following, their channel is currently experiencing a slight dip in growth, showing a -0.48% decrease over the last week, month, and even the last 90 days. Their country ranking is also in the top 96%, sitting at #13,223 in Korea. However, their fans are super engaged with their content! With an average engagement rate of 12.90%, Sangyoon's viewers aren't just watching – they're actively liking, commenting, and sharing. Their CreatorDB score of 91/100 reflects their overall strong performance and potential for continued success.

What They Create

Sangyoon's content spans a delicious range of categories, from entertainment and restaurant reviews to cooking tutorials and food travel vlogs. They primarily create long-form videos for YouTube, alongside shorter Instagram posts and reels to engage their audience across platforms. A recent hit, "MUKBANG ASMR | Raw Shrimp & Salmon Seafood Mukbang," racked up over 896,000 views, showcasing the creator's ability to deliver mouthwatering visuals and satisfying ASMR. Another popular video features Sangyoon tackling the notoriously spicy "The Spiciest Pork Cutlet Mukbang Asmr", demonstrating their willingness to try new things and entertain their audience with unique eating challenges. Their content stands out because of its high production quality, diverse food choices, and Sangyoon's own bubbly personality.

Why They're Great & Where They Can Grow

Sangyoon excels at creating visually appealing and audibly satisfying content. Their high engagement rate proves they know how to connect with their audience. They also do a great job diversifying their content, mixing mukbangs with restaurant visits and cooking segments.

To potentially boost their growth, Sangyoon could explore collaborations with other popular food creators or restaurants. They could also experiment with more YouTube Shorts, catering to a shorter attention span and potentially reaching new viewers.

Bottom Line

Sangyoon is a fantastic creator with a strong foundation and dedicated fanbase. For brands looking to tap into the Korean food scene, Sangyoon is a compelling partner. For Sangyoon, focusing on consistent uploads and exploring new content formats could lead to even greater success.