PROFESSOR

Overview

PROFESSOR is a Russian-speaking creator dominating the Autos & Vehicles and Blogger scene! Primarily focused on YouTube, with a strong Instagram presence as well, PROFESSOR gives viewers a peek into the world of cars, modifications, and vlogging adventures. With a dedicated following of over 653,000, PROFESSOR is making waves in the Russian-speaking community and beyond, showcasing a unique blend of automotive expertise and personal storytelling. While ranked among the top 91% of creators globally, PROFESSOR holds a solid position within the Russian-speaking and Russian creator landscapes.

Performance At A Glance

Even though their follower count is currently experiencing a slight dip of -0.15% growth over the last 90 days, PROFESSOR still has a huge, engaged audience! Their fans are super engaged, with an average engagement rate of 6.48% – that's really impressive! PROFESSOR's videos average around 333,403 views, showing that their content resonates with a large audience. CreatorDB gives them a score of 68/100, which shows that they are doing well overall. While their global ranking is in the top 91%, their country (Russia) ranking is in the top 75%, indicating a strong local presence.

What They Create

PROFESSOR's channel is a mix of long-form YouTube videos, shorter YouTube Shorts, and Instagram posts and Reels. Their content mainly revolves around cars, trucks, and automotive culture, often featuring modifications, repairs, and personal vlogs. A recent video titled "НЕ ПОКУПАЙ ВЕЗДЕХОД, ПОКА НЕ ПОСМОТРИШЬ ЭТО ВИДЕО!" (Don't Buy an ATV Until You Watch This Video!) racked up over 478,000 views, demonstrating the audience's interest in practical advice and captivating titles. Another popular video, "АВТОСЕРВИС НАКРЫЛСЯ..." (The Car Service is Covered...) showcases a more personal and potentially dramatic narrative, which also generated high engagement. PROFESSOR's strength lies in combining technical automotive content with relatable storytelling.

Why They're Great & Where They Can Grow

PROFESSOR excels at creating engaging automotive content, building a loyal community, and crafting videos with high average views. They are also great at using relevant keywords in titles and descriptions to attract viewers. Opportunities for growth could lie in experimenting with different types of content, such as tutorials or Q&A sessions, and potentially collaborating with other creators in the automotive niche to reach new audiences.

Bottom Line

For brands looking to partner with a passionate and influential automotive creator in the Russian-speaking market, PROFESSOR is a solid choice! For PROFESSOR, focusing on community engagement and exploring new content formats could help reverse the slight decline in growth and further solidify their presence in the automotive niche.