Overview

LOUD is a major name in the Brazilian gaming and esports scene, building a massive community around their professional sports team and gaming content. With a staggering 14.1 million followers, their main hub on Instagram is where they connect with fans, sharing glimpses into the lives of pro players and the excitement of the gaming world. Although ranked #66,939 globally, LOUD still maintains a Top 100% position, demonstrating a significant presence in the creator landscape. They are a major player in the Brazilian and Portuguese-speaking creator space.

Performance At A Glance

While LOUD boasts a huge following, their growth rate has dipped slightly recently, showing a -0.32% decrease over the last 30 days. Despite the follower fluctuation, their fans are super engaged with their content, with an average engagement rate of 3.32%. This means their audience is actively liking, commenting, and sharing their posts. Their CreatorDB score is 56/100, suggesting there's room to optimize their content strategy and boost their overall impact. They rank in the top 99% in Brazil (#6,901) and the top 100% among Portuguese-speaking creators (#7,303).

What They Create

LOUD's content is a mix of behind-the-scenes glimpses, pro player spotlights, and gaming-related fun! They use a variety of formats, from short, snappy YouTube Shorts to longer YouTube videos and engaging Instagram posts and Reels. Recent hits include a YouTube video asking fans to predict the outcome of a game, racking up over 131,000 views and thousands of likes. Another successful short, asking "E você acertou quantas?" (And how many did you get right?), scored an impressive 8.11% engagement rate! Their content stands out by offering a peek into the lives of professional gamers, creating a personal connection with their massive fanbase.

Why They're Great & Where They Can Grow

LOUD excels at creating content that feels personal and engaging, leveraging the popularity of their pro players to build a strong community. They're also great at using trending formats like Shorts and Reels to capture attention. A major strength is their brand recognition within the Brazilian gaming community.

To level up, LOUD could explore creating more interactive content, such as live Q&A sessions or polls, to further boost engagement. They could also diversify their content to appeal to a broader audience within the gaming world, possibly exploring different game genres.

Bottom Line

For brands looking to tap into the passionate Brazilian gaming community, LOUD is a fantastic partner. For LOUD, focusing on consistent content creation and exploring new engagement strategies could help them reverse the slight dip in growth and continue to dominate the scene!