Overview

GhostNinja is a force to be reckoned with in the gaming world, captivating over 6.7 million followers across YouTube, Instagram, and TikTok. They’ve carved a niche for themselves as a go-to source for all things gaming, particularly Fortnite. While ranking in the top 99% of creators globally (at #212,229) and within the US (#32,726), GhostNinja's content resonates with a broad audience, especially English-speaking gamers (#81,500 language ranking). Their expertise in news, PVP, battle royale, and free games makes them a valuable resource for players looking to stay ahead of the curve.

Performance At A Glance

GhostNinja's got a massive following, but their growth has been a bit stagnant recently, showing a slight decrease over the past 30 and 90 days. Even though the growth rate is dipping slightly, their fans are still super engaged with their content, boasting an average engagement rate of 1.92% – that's pretty solid! Their CreatorDB score is a respectable 72/100, indicating a good overall performance and potential for even more. While the follower count is high, there's definitely room to reignite that growth engine!

What They Create

GhostNinja primarily focuses on gaming content, specializing in Fortnite news, tips, and tricks. They're active across multiple platforms, but YouTube is their main stage, with a mix of longer videos and Shorts. Recently, their Shorts highlighting FREE Fortnite rewards have been particularly successful. For instance, "Fortnite's FREE Skin PRESENT! 😱🎁" racked up over 110,000 views, showing that their audience loves getting the scoop on free in-game goodies. What makes their content stand out is the focus on actionable information and the excitement they bring to the gaming experience, complete with those eye-catching emojis!

Why They're Great & Where They Can Grow

GhostNinja excels at delivering timely gaming news, creating engaging short-form content, and tapping into the audience's desire for free in-game items. They've built a solid foundation and a loyal following. An exciting opportunity would be to diversify their content by including more gameplay walkthroughs or collaborating with other gaming creators. Also, focusing on interactive content like Q&A sessions or polls could help boost engagement and foster a stronger community.

Bottom Line

GhostNinja is a fantastic partner for brands looking to reach a passionate gaming audience, especially within the Fortnite community. For GhostNinja themselves, focusing on re-engaging their existing audience through interactive content and exploring new content formats could be the key to unlocking even greater growth.