Arthas

Overview

Arthas is a verified YouTube and Instagram creator from Belarus, captivating a Russian-speaking audience with his gaming content, vlogs, and personal insights. With a dedicated following of over 1.3 million, Arthas offers a unique blend of gameplay, humor, and personal connection. While currently ranked in the top 98% of creators globally at #376,745, Arthas has the potential to climb even higher by leveraging his strengths and exploring new content avenues.

Performance At A Glance

Arthas boasts a substantial audience, but recent growth has been slightly negative, with a 0.00% increase in the last week and a -0.05% dip over the past month. Despite this, his fans are super engaged, with an impressive average engagement rate of 13.81%! He ranks highly within Belarus at #54 and within the Russian-speaking creator sphere at #13,999. His CreatorDB score of 84/100 indicates a strong overall performance, suggesting he's doing a lot right!

What They Create

Arthas primarily creates YouTube videos, with a few shorts and a smaller presence on Instagram through posts and reels. His content spans gaming, film & animation, and personal vlogs. He dives into popular games like CS:GO, sharing PVP battles, Twitch highlights, and general variety gaming content. One of his recent videos, "Backpack Малявки ( ͡° ͜ʖ ͡°) (50 часов за 4 дня)," racked up over 44,000 views, showcasing his ability to draw viewers in with engaging gameplay and intriguing titles. What makes Arthas stand out is his ability to blend gaming with personal storytelling, creating a relatable and entertaining experience for his audience.

Why They're Great & Where They Can Grow

Arthas excels at building a strong connection with his audience through his personality and gaming skills. His high engagement rate proves his ability to keep viewers hooked. Opportunities for growth include experimenting more with YouTube Shorts to boost discoverability and potentially diversifying his Instagram content to complement his YouTube content. Collaborating with other Russian-speaking gaming creators could also introduce him to new audiences.

Bottom Line

Arthas is a compelling creator with a loyal following, making him an attractive partner for brands targeting the Russian-speaking gaming community. For Arthas himself, focusing on consistent content creation and exploring short-form video could be key to reigniting growth and reaching an even wider audience.