Fume

Overview

Fume is a captivating content creator, best known for their tantalizing ASMR, mukbang, and food entertainment videos on YouTube. Based in Korea, Fume brings a unique blend of culinary exploration and satisfying sensory experiences to a global audience. With a substantial following of over 6.4 million fans, and consistently creating content in English, Fume has carved a significant niche in the online food scene. While their global ranking sits at #117,260, putting them in the top percentage of content creators worldwide, their engaging content continues to draw viewers eager for their next delicious adventure.

Performance At A Glance

Fume boasts a seriously impressive fanbase of over 6.4 million followers! While their growth rate is currently around 0.20% over the last 30 days, there's definitely room to pump those numbers up. Globally, they rank in the top percentage of content creators, with a strong presence in both Korea and among English-speaking audiences. Their fans are pretty engaged, with an average engagement rate of 1.20%, which is solid! CreatorDB gives them a score of 87/100, showing they're doing a lot right in terms of consistency and quality.

What They Create

Fume's main draw is their mouthwatering mukbang and ASMR content, primarily on YouTube. They create a mix of long-form videos and shorter YouTube Shorts. Recent content includes videos like "ASMR MUKBANG | 🌶 Spicy Chili Kimchi 🌶 Black Bean Noodles X3 Spicy Chili Powder & Fried Eggs," where they dive into a fiery feast, and "Seongsimdang Matcha Chocolate Strawberry Cake 🍓🌱 Must-Try with Milk! Spoon-Only Dessert Mukbang 🎂", showcasing a decadent Korean dessert. Fume's content stands out due to its focus on Korean cuisine, combined with the soothing sounds of ASMR, creating a truly immersive and engaging experience for viewers.

Why They're Great & Where They Can Grow

Fume really shines in several areas. Firstly, their ASMR skills are top-notch, creating incredibly satisfying audio experiences. Secondly, their focus on Korean food culture is unique and appeals to a wide audience. Thirdly, their consistent content creation keeps their audience hooked. An exciting opportunity for Fume could be exploring more collaborations with other food creators or restaurants in Korea. Additionally, experimenting with different short-form video platforms like TikTok could help boost their reach and growth rate.

Bottom Line

For brands looking to collaborate with a food-focused influencer, Fume offers access to a large and engaged audience interested in Korean cuisine and ASMR. For Fume, focusing on cross-platform promotion and exploring new content formats could be key to unlocking even greater growth and solidifying their position as a leading food entertainment creator.