Overview

Josh Horton is a master of trick shots and DIY fun, captivating a massive audience of over 5.3 million followers, primarily on TikTok. Known for his creative sports content, especially basketball-themed videos, Josh blends athleticism with humor and a knack for making the seemingly impossible, possible. He's not just a content creator; he's an entertainer who brings a unique blend of skill and personality to the screen. While his global ranking sits in the top 99% at #169,324, Josh's influence and engagement are what truly set him apart.

Performance At A Glance

Josh's fanbase is huge, and while his short-term growth has been relatively flat lately, he's still up 0.55% over the last month and almost 1% in the last 90 days. This shows he's holding strong with his current audience. He's crushing it in the rankings, sitting within the top 99% globally and in the US. What's even more impressive is how engaged his fans are! With an average engagement rate of 3.27%, his fans are super engaged with his content. His CreatorDB score of 92/100 signals a high level of quality, consistency, and audience connection.

What They Create

Josh creates a fun mix of content, from impressive trick shots to DIY projects and vlogs. He uses various formats, including TikTok videos, YouTube videos and shorts, and Instagram Reels. A recent YouTube video titled "Perfect Fit Trick Shots LEVEL 1-100!" really took off, boasting an impressive 17.90% engagement rate. Another notable recent upload, "Why I Quit YouTube... and What’s Next", also performed well with a 15.46% engagement rate, showing that his audience is interested in his personal journey and behind-the-scenes content. Josh's content stands out because it's energetic, visually appealing, and often involves a fun, competitive element.

Why They're Great & Where They Can Grow

Josh excels at creating highly engaging, shareable content that blends skill, humor, and personality. He’s great at consistently delivering fresh, fun ideas and building a strong connection with his audience. An exciting opportunity for Josh would be to explore more collaborations with other creators, especially in the sports and DIY space. He could also dive deeper into longer-form content on YouTube to showcase his personality and build a stronger community.

Bottom Line

Josh Horton is a fantastic creator with a strong brand and engaged audience. For brands looking for a partner, Josh is a great fit for campaigns focused on sports, DIY, or family entertainment. For Josh, consider leaning into those high-engagement YouTube videos and exploring more collaborations to keep that growth momentum going!