Zig & Sharko

Overview

Dive into the wacky world of Zig & Sharko! This animated comedy series follows the hilarious misadventures of Zig, a hungry hyena, and Sharko, a powerful shark, as they battle it out for the affections (or rather, consumption!) of Marina, a beautiful mermaid. Primarily a YouTube sensation, Zig & Sharko reels in a massive audience, boasting over 19 million followers, placing them in the top 99% of creators globally. With their engaging animated antics, they are a global phenomenon entertaining kids and families worldwide.

Performance At A Glance

Zig & Sharko is a well-established channel with a solid fanbase, although growth has slowed a little recently. While they have a huge following, their growth rate is currently at 0.03% over the last 30 days. They're ranked in the top 99% of all YouTube channels globally, but there's always room to climb! Their fans are pretty engaged, with an average engagement rate of 3.72% across all their content. Their CreatorDB score is a respectable 87/100, indicating a strong overall performance based on audience size, engagement, and content quality.

What They Create

Zig & Sharko primarily creates animated videos and shorts centered around their core characters and hilarious storylines. They’ve got a massive library of content, with over 550 videos and 160 shorts on YouTube alone! Take, for example, their recent video "Zig & Sharko | The Pirate Crew | BEST CARTOON COLLECTION | New Episodes in HD". It's a fun collection of episodes that pulls viewers in with vibrant animation and classic Zig & Sharko slapstick. Their content stands out because of its universal appeal, bright visuals, and simple, engaging stories that resonate with children around the world. They also have a presence on Instagram and TikTok, though their main focus is clearly YouTube.

Why They're Great & Where They Can Grow

Zig & Sharko excels at creating consistent, family-friendly content with high production values. Their strength lies in their well-defined characters, simple plots, and slapstick humor that appeals to a global audience.

An exciting opportunity for them would be to explore more interactive content, such as polls or Q&A sessions with the characters (voiced, of course!), to further boost engagement. They could also explore creating content in other languages to reach an even wider audience.

Bottom Line

For brands looking to partner with a channel that reaches a massive, engaged audience of children, Zig & Sharko is a great option. For Zig & Sharko themselves, focusing on increasing interaction with their audience through community features and experimenting with content formats beyond standard episodes could help reignite growth.