Overview

Test Ex is a fascinating content creator captivating millions with their experiments that often involve cars crushing things – from giant Coca-Cola bottles filled with Mentos to toothpaste eruptions. With over 10.6 million followers, primarily on YouTube, Test Ex ranks among the top creators in Malaysia (ranked #46) and within the top 3,000 English-speaking creators globally. Their channel offers a unique blend of science, DIY, and oddly satisfying destruction, making them a viral sensation.

Performance At A Glance

While Test Ex boasts a massive audience, their growth has recently plateaued, showing a slight decrease over the past few months. They still hold a respectable global ranking of #22,539. Fan engagement sits at around 0.11%, meaning about one in every thousand viewers interacts with their content through likes and comments. Their CreatorDB score of 68/100 indicates a solid, but not exceptional, performance compared to other creators on the platform, leaving room for improvement and optimization.

What They Create

Test Ex's core content revolves around experiments, primarily filmed as YouTube videos. These experiments often involve cars crushing various objects, creating visually appealing and sometimes explosive results. They also experiment with ASMR-style content and DIY crafts. One of their recent videos, "Experiment Car vs Toothpaste Eruption with Giant Coca Cola, 7up, Mtn Dew vs Mentos," garnered over 35,000 views and 77 likes, showcasing the continued appeal of their signature formula. Their content stands out due to its blend of scientific curiosity, visual spectacle, and a touch of controlled chaos.

Why They're Great & Where They Can Grow

Test Ex excels at creating visually engaging content that taps into the popular "crushing" and experiment trends. They're also good at crafting attention-grabbing titles. To reignite growth, they could explore more collaborative videos with other creators in similar niches or experiment with longer-form, in-depth explanations of the science behind their experiments to broaden their audience appeal.

Bottom Line

For brands looking to partner with a creator who can deliver high-impact visuals and reach a broad audience interested in science and DIY, Test Ex is a solid choice. To level up, Test Ex could focus on boosting audience engagement through interactive polls or Q&A sessions and optimizing their content for YouTube Shorts to capture a wider audience.