Matt Steffanina

Overview

Matt Steffanina is a dance superstar! With a whopping 27.6 million followers across YouTube, Instagram, and TikTok, he's bringing dance to the masses. Known for his dynamic choreography, high-energy performances, and collaborations, Matt makes learning to dance fun and accessible. He's primarily focused on YouTube, where he consistently drops fresh content. Ranking in the top 100% of all creators globally at #13,302, Matt's got a serious reach. His channel is a go-to for anyone looking to learn the latest moves or just enjoy some incredible dance talent.

Performance At A Glance

Matt's got a massive following, but his growth has been a little slow recently, showing a slight decrease of -0.05% over the last 30 days. However, he is still growing in the long term, with a 0.23% increase over the last 90 days. Despite this, his global ranking is still impressive, placing him in the top percentage of content creators. His fans are super engaged with his content, with an average engagement rate of 2.09% across platforms. CreatorDB gives him a solid score of 89/100, highlighting his strong overall performance and influence.

What They Create

Matt's content is all about dance! He creates a mix of tutorials, choreography videos, vlogs, and collaborations. He utilizes a variety of formats, including YouTube videos and Shorts, Instagram posts and Reels, and TikTok videos. One of his recent Shorts, "They taught me the CHANEL dance and this happened 😱🤯," racked up over 500k views, showing his ability to capitalize on trending dances. His content stands out due to his engaging teaching style, the high production value of his videos, and his ability to tap into popular music and trends.

Why They're Great & Where They Can Grow

Matt excels at creating visually appealing and accessible dance content. His choreography is innovative and caters to a wide audience. He also does a great job of collaborating with other dancers and creators. An exciting opportunity would be to further leverage TikTok's trending sounds and challenges to boost visibility. He could also explore more in-depth tutorials for specific dance styles to attract a more dedicated audience.

Bottom Line

For brands looking to partner with a highly influential dance creator, Matt Steffanina is a fantastic choice. For Matt, focusing on consistent content on all platforms, especially TikTok, and further optimizing his YouTube SEO could lead to even greater growth and engagement.