Zakupych

Overview

Zakupych is a multilingual content creator from Kazakhstan making waves primarily on YouTube, with a strong presence also on Instagram. With over 1.3 million followers, Zakupych offers a diverse range of content, covering everything from pets and animals to science, technology, and even gaming! This broad appeal makes Zakupych a unique voice in the digital landscape, and while globally ranked in the top 89% of creators, there's definitely potential to climb even higher.

Performance At A Glance

While Zakupych boasts a large audience of over 1.3 million, their follower growth has been stagnant recently. Globally, they're in the top 89% of creators, ranking at #1,640,241, but shine brighter in Kazakhstan at rank #168. Their Russian language content places them at #65,201. Their fans are pretty engaged, with an average engagement rate of 1.70%. CreatorDB gives them a score of 43/100, suggesting there's room to optimize and boost their overall performance.

What They Create

Zakupych is a true variety streamer, diving into a ton of different content categories. They primarily focus on YouTube videos and Shorts, alongside a handful of posts and Reels on Instagram. Recent highlights include their "Blokis Constructor Transformers Classic Class Optimus Prime" content, both in video and Shorts format, which showcases their ability to tap into trending topics and create engaging content for toy and transformer fans. Also, the "Minecraft from Nalchik! Khalid and Umar" video showcases their ability to create content around the gaming community. Their content library is diverse, ranging from "Кот готовится к марту #котэ" (Cat getting ready for March) to store promotions, proving their versatility.

Why They're Great & Where They Can Grow

Zakupych excels at creating diverse content that caters to a wide audience. Their ability to quickly adapt to different trends and topics, as shown by their Transformers content, is a major strength. They are also great at engaging in short-form content, with a massive library of shorts and reels. The potential for growth lies in focusing on a few key niches to build a more dedicated audience and improve overall engagement. Collaborating with other creators in their strongest categories could also significantly boost visibility.

Bottom Line

For brands, Zakupych offers access to a large and diverse audience, especially within Kazakhstan and the Russian-speaking community. For Zakupych, focusing on more consistent content creation within specific niches, and engaging more directly with their audience in the comments sections, could lead to significant growth and a higher CreatorDB score.