El 13

Overview

El 13 is making waves in the Chilean media scene! This verified creator is capturing the attention of millions across YouTube, Instagram, and TikTok, with a strong focus on YouTube as their main stage. Boasting over 8.4 million followers, El 13 is a major player in the Chilean digital landscape, holding the impressive rank of #89 in the country. While their global rank sits at #280,646 (Top 99%), their Spanish-language content resonates strongly, placing them in the Top 98% of Spanish-speaking creators. Their content dives into entertainment and current events, providing highlights that keep their audience informed and engaged.

Performance At A Glance

El 13 has a huge and engaged audience! They're growing at a healthy pace, with a 0.78% increase in followers over the last month and almost 3% in the last 90 days. Their fans are super engaged with their content, demonstrated by an average engagement rate of 1.41%. That means people are actually interacting with what they're putting out there! CreatorDB gives them a score of 68/100, showing they're doing a solid job, but there's always room to level up!

What They Create

El 13 creates a mix of content focused on entertainment and current events. You'll find full-length videos, snappy YouTube Shorts, and even some TikTok content. They primarily share highlights from news and entertainment programs.

Looking at recent content, a YouTube Short titled "Así fue la primera conversación entre Longton y Pamela Díaz al ingresar a Tierra Brava" (This was the first conversation between Longton and Pamela Díaz upon entering Tierra Brava) pulled in a strong 700 views, giving viewers a sneak peek into a popular reality show. Another recent video, "Afectados por incendio en Punta de Parra marcan sus terrenos con sus nombres | Tu Día" (People affected by the fire in Punta de Parra mark their land with their names | Your Day), highlights the human impact of current events, showing a focus on relevant news. What makes their content stand out is its focus on Chilean news and entertainment, keeping their audience plugged into what's happening locally.

Why They're Great & Where They Can Grow

El 13 excels at keeping their content timely and relevant to what's happening in Chile. They also do a solid job of diversifying their content formats across videos and shorts. An opportunity could be to experiment more with TikTok, potentially growing their audience and reach. Another idea is to create more exclusive content only available on their channels.

Bottom Line

For brands looking to connect with a large, engaged Chilean audience, El 13 is a great partner. El 13 could level up their game by diving deeper into specific niches within Chilean culture or experimenting with more interactive formats like Q&As or polls to boost engagement even further.