Diya Nag

Overview

Diya Nag is a verified Bengali-speaking content creator from India, captivating a massive audience of over 2.7 million followers primarily on YouTube. She shares glimpses into her life through vlogs, often featuring her family and parenting experiences, making her relatable and loved by many. Her content resonates deeply, placing her in the top 99% of creators globally and within India, ranking at #159,815 globally and #15,645 nationally. Diya's channel is a window into her world, filled with heartwarming moments and everyday adventures.

Performance At A Glance

Diya's audience is substantial and steadily growing! With nearly 2.8 million followers, she experiences consistent growth, currently around 0.30% over the last month. Her global and regional rankings are impressive, placing her among the top creators worldwide and in India. Diya's fans are super engaged with her content, demonstrated by an average engagement rate of 1.89% – a great indicator of a loyal and active community. Her CreatorDB score of 93/100 reflects her overall strong performance and influence in the digital space.

What They Create

Diya creates a mix of long-form YouTube videos and short, snackable content in the form of YouTube Shorts and Instagram Reels. Her content primarily falls under the "People & Blogs" and "Artist" categories. She shares vlogs about her daily life, often focusing on parenting and family adventures. A recent highlight is her YouTube video, "Day Out With My Baby: How I Protect Her Baby Skin With The Best Baby Cream," which garnered over 92,000 views and a high engagement rate of 3.62%. On the Shorts front, her food-related content, like "গরম ভাতের সাথে টাটকা টেংরা মাছের ঝোল। দিব্যার খাবার জমে যাবে 😋" (Hot rice with fresh Tangra fish broth. Divya's food will be great 😋), resonates well, exceeding 742,000 views. Diya's authenticity and relatable content are what make her stand out, creating a genuine connection with her audience.

Why They're Great & Where They Can Grow

Diya excels at creating relatable and heartwarming content that resonates with her audience. Her focus on family and parenting provides a strong niche, and her consistent engagement rate proves her audience's loyalty. She's also great at using different content formats (long and short videos) to reach a wider audience.

Exciting opportunities for Diya could involve collaborating with other Bengali-speaking creators or exploring more sponsored content opportunities related to family and lifestyle products.

Bottom Line

For brands looking to connect with a large and engaged Bengali-speaking audience, Diya Nag is an excellent partner. For Diya, leaning into her strengths and experimenting with more collaborations could further amplify her reach and influence.