Red Eye Music & Entertainment Canada Inc.

Overview

Red Eye Music & Entertainment Canada Inc. is a Canadian music powerhouse, bringing the vibrant sounds of Punjabi music and more to a global audience. With nearly 4 million followers across platforms, their main stage is YouTube, where they showcase official music videos, remixes, and dance tracks. While they're currently ranked in the top 87% globally on CreatorDB, Red Eye Music has the potential to become an even bigger name in the world of music entertainment.

Performance At A Glance

While boasting a huge following of almost 4 million, Red Eye Music is currently experiencing a slight dip in growth, registering a -0.50% decrease over the past 90 days. Globally, they rank in the top 87% of creators, and within Canada, they're in the top 93%. Their fans are super engaged with their content, demonstrated by an average engagement rate of 7.36% across their videos. Their CreatorDB score is 52/100, suggesting there's room for improvement in optimizing their content strategy.

What They Create

Red Eye Music is all about the music! They primarily release official music videos and remixes, specializing in Punjabi music and Bollywood-inspired tracks. Their YouTube channel is their main platform, featuring 145 videos and 14 Shorts. They also maintain a presence on Instagram and TikTok, although with fewer posts. One of their recent hits, "Amli (Official Video) | Preet Pablo x Mehwish," featuring Bant Pardhan & Harshita Singh, has garnered over 900,000 views, showcasing their ability to create engaging and visually appealing content. They consistently release new music from artists like Preet Pablo, keeping their audience hooked.

Why They're Great & Where They Can Grow

Red Eye Music shines at curating and promoting catchy Punjabi music, fostering a strong connection with their audience through high engagement rates on YouTube. Their visually appealing music videos are also a definite strength. An exciting opportunity for growth could be to create more behind-the-scenes content, showcasing the artists and production process. They could also leverage TikTok more effectively to promote snippets of their music and participate in trending challenges.

Bottom Line

For brands looking to tap into a large and engaged audience interested in Punjabi music, Red Eye Music & Entertainment Canada Inc. offers a fantastic partnership opportunity. For Red Eye Music, focusing on diversifying content formats and boosting their presence on platforms like TikTok could unlock even greater growth and reach.