Overview

Meet ARSEL, a Spanish-speaking gaming content creator based in Japan who's making waves across YouTube, Instagram, and TikTok! With over 7 million followers, ARSEL brings a unique blend of gaming and comedy to their audience, primarily focusing on Minecraft gameplay. While their global ranking sits around #955,973, and they're a top content creator in Japan, their heart lies in connecting with the Spanish-speaking community. ARSEL's knack for creating engaging content, especially around popular games like Minecraft, has helped them build a loyal fanbase.

Performance At A Glance

ARSEL's audience is massive, and they're growing steadily! They've seen a solid 1.12% growth in the last month alone. Their fans are pretty engaged, with an average engagement rate of 3.18% across their content. This means that on average, over 3% of the people who see their posts are liking, commenting, or sharing. CreatorDB gives them a score of 67/100, which indicates they're doing a good job maintaining a balance between reach, engagement, and consistency. While there's always room to improve, 67 is a solid foundation!

What They Create

ARSEL's content is all about fun and games, literally! They primarily focus on Minecraft, creating videos that range from hilarious meme-filled pranks to exciting survival challenges. Their YouTube channel is their main hub, packed with 655 videos and 31 Shorts. They also dabble in Instagram posts and Reels, as well as TikTok videos. One of their recent videos, "I tried HYTALE for the first time!", gained a good 60,581 views and a strong engagement rate of 4.20%, showing that branching out into new games can resonate well with their audience. Their content stands out because of its comedic timing, creative challenges, and relatable commentary.

Why They're Great & Where They Can Grow

ARSEL really shines in their ability to create comedic gaming content, engage with their audience consistently, and leverage trending topics within the Minecraft community. They're also great at creating a feeling of community with their audience.

An exciting opportunity for ARSEL would be to further explore collaborations with other Spanish-speaking gaming creators. Also, dedicating more time to their Instagram and TikTok presence could help diversify their audience and reach even more potential fans.

Bottom Line

For brands looking to tap into the Spanish-speaking gaming community, ARSEL is a great partner. For ARSEL, focusing on consistent uploads across all platforms and engaging even more directly with comments and messages will help them continue to grow and connect with their audience.