PAULINHO O LOKO

Overview

Paulinho O LOKO is a Brazilian content creator who's making waves online, particularly on YouTube. He masterfully blends gaming, comedy, and a relatable "people & blogs" vibe that resonates with a massive audience. With over 18 million followers, Paulinho’s content is clearly hitting the mark! He's currently ranked #35,841 globally, proving he's a significant player in the digital content game. His knack for creating engaging content around popular games like FIFA and GTA RP has solidified his place as a top creator in Brazil and beyond.

Performance At A Glance

Paulinho's audience is HUGE, and while he's already got a massive following, he's still growing! He's seeing solid growth, adding around 0.56% new followers in the last month. Globally, he's in the top percentage of creators, and similarly ranked in Brazil and amongst Portuguese speaking channels. What's really impressive is how engaged his fans are – his average engagement rate is a solid 7.52%! CreatorDB gives him a score of 97/100, meaning he's doing a fantastic job of creating quality content that his audience loves.

What They Create

Paulinho O LOKO primarily focuses on video content, with YouTube being his main stage. He posts frequently, with over 400 YouTube videos to his name. He's also experimenting with shorts, Instagram posts and reels, and TikTok videos. His content revolves around gaming, especially GTA RP and FIFA, often incorporating hilarious scenarios and relatable situations. For example, his recent GTA RP videos, like "FUGA INSANA da POLlClA no GTA RP 😱 (Paulinho o LOKO)" and "IRRITEI O BATALHÃO da POLlClA no GTA RP 😱 (Paulinho o LOKO)", have racked up hundreds of thousands of views and tens of thousands of likes. Paulinho's strength lies in his ability to create comedic narratives within the gaming world, making his content highly entertaining and shareable.

Why They're Great & Where They Can Grow

Paulinho excels at creating engaging narratives, fostering a strong sense of community, and consistently delivering high-quality video content. He’s also got a great grasp of trending topics within the gaming sphere. An exciting opportunity for Paulinho could be expanding his presence on platforms like TikTok by repurposing shorter, punchier clips from his longer YouTube videos. He could also consider collaborations with other prominent gaming creators to tap into new audiences.

Bottom Line

For brands looking to connect with a large and engaged audience in Brazil and beyond, Paulinho O LOKO is a fantastic partner. For Paulinho, focusing on optimizing his content for different platforms (especially TikTok) and exploring collaborations could unlock even greater growth.