Overview

Meet Small Laude, the queen of relatable luxury! This Philippine-based content creator is winning hearts with her down-to-earth vlogs that offer a peek into her fabulous life. From jet-setting adventures to grocery shopping with her ate (older sister), Small keeps her audience hooked. Primarily on YouTube, where she commands a loyal following, Small Laude ranks in the top 99% of global creators at #235,062 and has cultivated a massive audience of over 4.6 million followers across platforms.

Performance At A Glance

Small Laude's audience is huge and still growing! She's currently experiencing a steady climb, with a 0.47% growth rate over the last month. Globally, she's in the top percentage of creators, but there's room to climb even higher! Her fans are super engaged with her content, resulting in an impressive average engagement rate of 2.71%. This means people aren't just watching, they're liking, commenting, and sharing! Her CreatorDB score of 89/100 highlights her strong overall performance and influence in the digital space.

What They Create

Small Laude's content is a delightful mix of lifestyle vlogs covering everything from family travel to beauty tips and everyday moments. She utilizes a range of formats, including longer-form YouTube videos, shorter YouTube Shorts, Instagram posts, and TikTok videos. A recent hit, "Grocery Shopping with Ate Alice + Christmas Happenings!", racked up over 1.6 million views, showing the power of her relatable and engaging personality. What sets Small apart is her genuine charm and ability to connect with her audience, making even the most luxurious experiences feel accessible.

Why They're Great & Where They Can Grow

Small Laude excels at building community, creating authentic content, and showcasing a lifestyle that is aspirational yet relatable. Her strength lies in her ability to make luxury seem less intimidating and more fun. An exciting opportunity could be exploring more collaborative content with other creators, particularly in the travel and lifestyle space. She could also experiment with more interactive content, like Q&A sessions or live streams, to further strengthen her connection with her dedicated fanbase.

Bottom Line

For brands, Small Laude offers a unique opportunity to reach a highly engaged audience with a taste for quality and a love for authentic storytelling. For Small herself, continuing to diversify content formats and explore strategic collaborations will undoubtedly elevate her reach and solidify her position as a top-tier content creator.