Sony Pictures España

Overview

Sony Pictures España is the go-to source for Spanish-language movie magic! They're bringing the latest trailers, clips, and behind-the-scenes action from your favorite films directly to your screen. With a massive following of over 6.7 million fans, mainly on YouTube, they are a major player in the Spanish-speaking entertainment world. While ranking at #129,018 globally, their influence in Spain is undeniable, placing them in the top 99% at #2,721.

Performance At A Glance

Sony Pictures España boasts a huge audience, and although their follower count is relatively stable right now, they've seen a solid 2.65% growth in the last 90 days! Their fans are super engaged with their content, showing an average engagement rate of 4.87%. With an average of 121,617 views per video, they're clearly hitting the mark. Their CreatorDB score of 92/100 shows they're doing almost everything right, crafting high-quality content that resonates with their audience.

What They Create

Sony Pictures España primarily focuses on Film & Animation content, delivering exciting movie trailers and clips. YouTube is their main stage, where they share both regular videos and Shorts. For example, one recent Short promotes "#SinPiedadLaPelícula" (Retribution), using the question "Si realmente eres inocente, ¡demuéstralo!" (If you are really innocent, prove it!). Another successful short promotes "28 Años Después: El Templo De Los Huesos" (28 Years Later: Temple of Bones) with the line "El terror no ha hecho más que empezar" (The terror has only just begun). Their content is all about building hype and excitement around upcoming releases.

Why They're Great & Where They Can Grow

Sony Pictures España excels at leveraging the power of movie trailers and clips to generate buzz. They're also great at using Shorts to create easily digestible content. The consistent branding across platforms reinforces their presence. An exciting opportunity would be to engage more directly with their audience through Q&A sessions with actors or directors, or by creating behind-the-scenes content that offers a more personal touch.

Bottom Line

For brands, Sony Pictures España offers unparalleled access to a massive, engaged Spanish-speaking audience. For Sony Pictures España, deepening audience interaction and experimenting with more diverse content formats could unlock even greater potential.