Ксения Куприкова

Overview

Ксения Куприкова is a Russian-speaking vlogger captivating audiences with glimpses into her life, travels, and personal experiences. With a substantial following of over 2.1 million fans across YouTube and Instagram, she shares her world through engaging videos, shorts, and posts. While her global ranking places her in the top 98% of creators at #301,097, Ксения's relatable content and authentic personality are what truly make her stand out. She’s particularly popular within Russia, where she ranks in the top 96% of creators at #8,257.

Performance At A Glance

Ксения boasts a large and dedicated fanbase, although her growth has been slightly negative recently, showing a -0.02% decrease over the past 30 days. Despite this minor dip, her fans are super engaged with her content, averaging a solid 3.50% engagement rate. This means that people aren't just watching; they're liking, commenting, and sharing! CreatorDB gives her a score of 87/100, reflecting her strong overall performance and potential. This high score means she's doing a lot right!

What They Create

Ксения's content primarily falls into the "People & Blogs" category, with a focus on vlogs, family travel, and everyday life. She expertly utilizes both longer-form YouTube videos and shorter, snackable content like YouTube Shorts and Instagram Reels. For example, her recent videos documenting her travels in Sri Lanka, like "Я уже ДОМА! мои ВПЕЧАТЛЕНИЯ о ПУТЕШЕСТВИИ по Шри-Ланке🌴🍌" (I'm already HOME! my IMPRESSIONS of TRAVEL in Sri Lanka🌴🍌) and "РАБОТАЮ на ПЛАНТАЦИИ/ купаюсь в БАССЕЙНЕ 😍 Мои КАНИКУЛЫ на Шри-Ланке🌴" (WORKING on a PLANTATION/ swimming in the POOL 😍 My VACATION in Sri Lanka🌴), offer viewers a taste of exotic destinations and resonate with a strong engagement rate. Even her simpler shorts, like the one about her new пижамка (pajamas), generate impressive views and engagement, showcasing her ability to connect with her audience on a personal level.

Why They're Great & Where They Can Grow

Ксения shines through her authenticity, her knack for visually appealing content, and her ability to connect with her audience through relatable everyday experiences. An exciting opportunity for Ксения would be to explore more themed content series or collaborations with other creators in the travel or lifestyle space. Also, given the slight dip in growth, experimenting with new content formats or engaging more actively with her audience in the comments could help reignite momentum.

Bottom Line

For brands targeting a Russian-speaking audience interested in travel, lifestyle, and personal vlogs, Ксения Куприкова presents a valuable partnership opportunity. Ксения could also benefit from deeper SEO optimization of her video titles and descriptions to reach an even wider audience.