Rich Rebuilds

Overview

Rich Rebuilds is your go-to YouTube channel for automotive resurrection! With a focus on breathing life back into seemingly dead cars, especially electric vehicles, Rich's channel has amassed a dedicated following of over 1.8 million subscribers. He's not just fixing cars; he's challenging the notion of what's possible in automotive repair, often tackling projects that dealerships deem too difficult or expensive. His unique blend of DIY ingenuity, mechanic skills, and a touch of luxury car appeal makes his content incredibly engaging. While ranking in the top 98% of all creators globally, Rich's impact within the automotive and DIY communities is undeniable.

Performance At A Glance

Rich Rebuilds is on a steady climb! They're growing at a rate of around 1.10% each month, showing consistent audience expansion. Their global ranking places them in the top 98% of all creators, and within the US, they're in the top 97% – pretty impressive! More importantly, their fans are super engaged with their content, boasting an average engagement rate of 9.22%. This means people are genuinely reacting to and enjoying what they’re putting out. Their CreatorDB score of 87/100 reflects this strong performance, highlighting consistent quality and audience appeal.

What They Create

Rich Rebuilds primarily creates videos for YouTube, with a growing presence on Instagram through posts and Reels. The channel's bread and butter is showcasing the process of buying broken or written-off cars, often electric vehicles, and then fixing them up. For example, one of their recent hits, "I Bought a Dead $80,000 Electric Cadillac for $3,500… and Fixed It With SANDPAPER," perfectly encapsulates their style. They also highlight the cost differences in repair vs. dealer repair in "I Bought a Dead $80,000 Electric Cadillac for $3,500… and the DEALERSHIP Wanted $30,000 to Fix It!". What makes their content stand out is the combination of practical skills, the thrill of the automotive gamble, and the satisfaction of seeing a car brought back from the brink.

Why They're Great & Where They Can Grow

Rich Rebuilds excels at several key areas. Firstly, their DIY expertise is clear and inspiring. Secondly, they are excellent storytellers, creating suspense and excitement around each project. Thirdly, their niche focus on electric vehicles taps into a growing market and positions them as a thought leader. An exciting opportunity could be to expand into educational content, offering detailed tutorials on specific repair techniques. Another possibility is to collaborate with other automotive creators to broaden their reach and introduce new perspectives.

Bottom Line

For brands looking to partner with a creator who embodies ingenuity and automotive expertise, Rich Rebuilds is a fantastic choice. For Rich himself, continuing to experiment with different content formats and collaborations could unlock even greater growth and solidify his position as a leading voice in the automotive repair community.