That Racing Channel

Overview

That Racing Channel (TRC) is your go-to YouTube channel for all things automotive, especially if you're a JDM enthusiast! With over 2.4 million followers and a global ranking in the top 99% (#175,591 overall), TRC brings you inside the world of high-performance builds, underground car culture, and motorsport mayhem. From restoring legendary Skylines to showcasing rare Supras, TRC's blend of vlogs, project builds, and adrenaline-pumping racing footage keeps fans hooked. They're not just showing cars; they're building a community.

Performance At A Glance

That Racing Channel has a seriously impressive following of over 2.4 million, but their growth is currently slow, hovering around 0.01% in the last month. While they're in the top 99% of creators globally and within the US, there's room to climb higher. Their average engagement rate is a solid 1.18%, meaning their fans are super engaged with their content. CreatorDB gives them a score of 70/100, indicating strong overall performance with potential for even greater impact.

What They Create

TRC primarily pumps out YouTube videos, but they also dabble in Shorts and Instagram posts/Reels to keep things fresh. Their content centers on autos & vehicles, covering everything from vlogs about car culture to detailed builds and thrilling motorsport action. A recent video, "1500HP GT-R FIRST START | Building the BADDEST Skyline R32 in the USA?!," shows their dedication to pushing the limits of automotive performance, while their "Osaka’s Underground Car Culture" vlog offers a peek into a captivating international car scene. The mix of build content, event coverage, and short, punchy clips keeps their audience entertained.

Why They're Great & Where They Can Grow

TRC excels at providing high-quality automotive content, building a strong community around JDM cars, and showcasing unique builds and car culture. They’re particularly good at creating engaging titles and thumbnails that draw viewers in. To level up, they could explore more collaborative content with other automotive creators or dive deeper into specific technical aspects of their builds to cater to a more niche audience.

Bottom Line

For brands in the automotive space, That Racing Channel offers a fantastic opportunity to connect with a passionate and engaged audience. For TRC, focusing on consistent uploads and exploring new content formats could help accelerate growth and solidify their position as a top automotive creator.