Jesse

Overview

Jesse is a well-established travel and lifestyle creator who brings the world to over 11.9 million followers, primarily on YouTube. He's got a knack for capturing authentic moments and sharing them in a relatable way. Whether he's exploring the streets of Tokyo or just sharing his post-workout fuel, Jesse's content is engaging and diverse. With a global ranking of #27,214, Jesse's influence is undeniable, making him a significant voice in the online travel and vlog space.

Performance At A Glance

Jesse's got a massive audience, but his growth rate is currently hovering around 0.01%, indicating a need to reignite momentum. While his global and country rankings are solid, there's room to climb even higher. The good news? His fans are super engaged with his content, boasting an average engagement rate of 2.22%. This means people aren't just passively watching; they're liking, commenting, and sharing! His CreatorDB score of 97/100 shows that his content is high-quality and resonates well, suggesting he's doing many things right.

What They Create

Jesse's content is a mix of vlogs, travel adventures, and glimpses into his daily life. He creates both longer-form YouTube videos and shorter, attention-grabbing YouTube Shorts, along with Instagram posts and Reels. A recent Short showcasing "Tokyo workwear" and construction drip turned into a lookbook really popped, racking up over 206,000 views. His video, "Found Love In Japan," also performed well, pulling in almost 179,000 views and showcasing his ability to connect with viewers on a personal level. What makes Jesse's content stand out is his authenticity and willingness to share both the highs and lows of his experiences.

Why They're Great & Where They Can Grow

Jesse excels at creating relatable and engaging content, particularly his travel vlogs. He’s also great at capturing unique cultural moments and sharing them in an accessible way. His high CreatorDB score proves he's consistently delivering quality.

To boost growth, Jesse could consider leaning into more trending topics within travel or lifestyle, or even collaborating with other creators to reach new audiences. Exploring interactive content formats like Q&As or live streams could also deepen engagement with his existing fanbase.

Bottom Line

For brands, Jesse offers access to a large and engaged audience, particularly those interested in travel, lifestyle, and unique cultural experiences. For Jesse, focusing on collaborations and trending topics could be the key to unlocking even faster growth and reaching new heights on YouTube and Instagram.