Overview

Stance is a force to be reckoned with in the world of dance and entertainment! This verified creator, primarily known on TikTok, has carved out a niche showcasing incredible dance performances, events, and behind-the-scenes glimpses into the world of movement. Boasting over 13.5 million followers, Stance captures the raw energy and passion of dancers from around the globe. While ranking within the top 100% globally, in the US, and among English-speaking creators demonstrates their widespread appeal, the true magic lies in their ability to connect audiences with the artistry of dance.

Performance At A Glance

Stance has a massive audience and they're growing at a steady pace! In the last month alone, they've increased their follower count by 0.65%, and a whopping 7.31% over the last 90 days! They rank well amongst all creators, but there's always room to climb even higher. Their fans are super engaged with their content, showing an average engagement rate of 3.06%. CreatorDB gives them a score of 74/100, which is pretty good! It means they're doing a lot right, but there's still potential to optimize their strategy.

What They Create

Stance is all about capturing the energy and excitement of dance! They primarily share video content, with a strong focus on short-form videos like YouTube Shorts and TikToks. Their content categories include "People & Blogs," "Travel & Events," and "Broadcasting & Media Production Company," hinting at a mix of live performances, event coverage, and professionally produced segments.

One recent highlight is "Best of 2025: the grooves with the moves! Lady C dance showcase at JOAT in Montreal," which racked up over 183,000 views. This showcases their knack for capturing captivating dance moments. Another popular short shows "Phil Wizard Maintaining Eye Contact the entire time! 👀👀👀," highlighting their ability to capture unique and engaging moments, even in short snippets. Stance is great at finding and sharing those electrifying moments that make dance so captivating.

Why They're Great & Where They Can Grow

Stance excels at capturing high-energy dance performances, identifying viral-worthy moments, and building a large and engaged audience. They're also great at using short-form video to maximize reach.

An exciting opportunity could be to explore more interactive content, like Q&As with dancers or behind-the-scenes looks at training routines. They could also leverage their YouTube channel more strategically with longer-form content to complement their Shorts and TikToks.

Bottom Line

For brands looking to tap into the dance community, Stance is a fantastic partner. For Stance, focusing on consistent posting schedules and exploring new content formats could take them to the next level!