Overview

Wyatt is a verified content creator making waves across TikTok, YouTube, and Instagram. He's built a strong following of over 5 million fans with his engaging "People & Blogs" and reel-style content. He's known for his prank-based comedy and reaction videos, making him a go-to for lighthearted entertainment. With a global ranking in the top 1% (#243,326), Wyatt is definitely making his mark in the crowded creator space.

Performance At A Glance

Wyatt boasts a huge audience, but his growth is currently leveling out. While he's seen steady growth over the past 90 days (0.61%), his short-term growth has dipped slightly in the last week (-0.01%). He's in the top 1% of creators globally, within the USA, and for English-speaking content. His fans are pretty engaged with his content, resulting in an average engagement rate of 3.53%. This engagement contributes to his solid CreatorDB score of 79/100, reflecting his overall performance and potential.

What They Create

Wyatt's content is a mix of short-form videos and longer YouTube content, with a primary focus on TikTok. He creates prank videos and reaction content, often centered around "People & Blogs". He has a large library of YouTube videos and shorts. A recent successful short showcases his ability to create engaging content, with the short "Can you name these TV show theme songs?" generating an impressive 11.34% engagement rate. His relatable and fun style is what makes his content stand out.

Why They're Great & Where They Can Grow

Wyatt excels at creating easily consumable, light-hearted content that resonates with a broad audience. He is also great at leveraging short-form video formats to capture attention quickly. A strength is definitely his ability to create relatable and funny content. One opportunity for growth could be to experiment with more collaborative content, partnering with other creators to reach new audiences. He could also leverage longer-form content on Youtube to build a more dedicated fanbase.

Bottom Line

For brands, Wyatt is a great partner if you're looking to reach a wide audience with fun and engaging content. For Wyatt, focusing on consistent uploads and experimenting with new formats could help reignite growth and further solidify his position in the creator space.