Overview

ProcessX is your behind-the-scenes pass to the fascinating world of manufacturing in Japan! This creator pulls back the curtain on how everyday items are made, from tasty shrimp crackers to high-tech circuit breakers. Primarily on YouTube, ProcessX offers a captivating look at the intricate processes and skilled craftsmanship that go into creating the products we use every day. With over 1.5 million followers, ProcessX is making waves, currently holding a global ranking in the top 83% of creators.

Performance At A Glance

ProcessX boasts a strong and engaged audience, and while their 7-day growth has been flat, they're steadily expanding, with a 1.28% increase in the last 30 days and an impressive 6.25% jump over the past 90 days. Their current global ranking places them in the top 83% of all creators, and within Japan, they're in the top 93%. Their fans are super engaged with their content, resulting in an average engagement rate of 1.66%. CreatorDB gives them a score of 66/100, reflecting their solid performance and potential for even greater reach.

What They Create

ProcessX's content is all about the "how it's made" experience. They primarily produce videos, offering detailed and visually appealing tours of factories and production lines. A recent video showcasing the mass production of high-quality rubber gaskets in a Japanese factory has garnered over 74,000 views, proving the audience's appetite for this type of content. Another popular video reveals the intricate process of making ebi senbei (shrimp crackers), offering a fascinating glimpse into a traditional Japanese food production. What makes ProcessX stand out is their ability to make complex manufacturing processes accessible and engaging for a wide audience.

Why They're Great & Where They Can Grow

ProcessX excels at providing unique and informative content, showcasing Japanese manufacturing with high-quality visuals, and appealing to a broad audience with diverse product features. An exciting opportunity to expand their reach could be to create shorter, attention-grabbing TikTok videos highlighting quick snippets from their longer YouTube videos. Collaborating with other creators who focus on Japanese culture or manufacturing could also expose them to new audiences.

Bottom Line

For brands looking to partner with a creator that has insight into Japanese manufacturing, ProcessX is an excellent choice. For ProcessX, focusing on SEO-optimized titles and descriptions and diversifying content formats could lead to even greater growth and engagement.