Gema Vadillo

Overview

Gema Vadillo is a vibrant Spanish-speaking artist captivating audiences across YouTube, Instagram, and TikTok with her artistic talent and engaging personality. Primarily known for her YouTube channel, Gema shares her passion for art, illustration, and digital design with a global audience of over 1.6 million followers. While she's sitting comfortably with a global ranking in the top 4%, Gema's unique blend of tutorials, personal insights, and artistic explorations makes her a standout creator in the online art community.

Performance At A Glance

Gema's audience is substantial and growing steadily, with a slight uptick of 0.67% over the last 90 days. While the short-term growth appears slow, the overall picture is positive. Gema's global ranking places her in the top 4% of creators worldwide, and she ranks similarly well within Spain and among Spanish-speaking creators. What's really impressive is her audience engagement. With an average engagement rate of 9.53%, Gema's fans are super engaged with her content. Her CreatorDB score of 88/100 further confirms her strong performance, indicating a well-optimized and effective content strategy.

What They Create

Gema's content is a delightful mix of artistic tutorials, personal vlogs, and creative challenges. She shares everything from drawing how-tos and art tips to insights into the software and tools she uses. She uses a variety of formats including YouTube videos and Shorts, Instagram posts and Reels, and TikTok videos.

Looking at some recent successes, her video "Gift ideas for artists 🎨 🎁" garnered over 34,000 views and 4,200 likes, offering valuable gift inspiration for fellow artists. Her YouTube Shorts, like "See you this Friday? ♥️" which received an impressive 17.10% engagement rate, are a great example of her ability to connect with her audience in short, impactful bursts. What makes Gema's content stand out is her authentic voice, her clear passion for art, and her ability to make complex topics accessible to everyone.

Why They're Great & Where They Can Grow

Gema excels at creating engaging tutorials, fostering a strong community around her art, and leveraging multiple platforms effectively. She is also excellent at creating visually appealing content that draws viewers in.

An exciting opportunity for Gema would be to explore collaborations with other artists or brands in the art supply or software space. She could also experiment with longer-form content on YouTube, such as in-depth tutorials or behind-the-scenes looks at her creative process.

Bottom Line

For brands looking to connect with a passionate and engaged audience of artists, Gema Vadillo is an excellent partner. For Gema, focusing on consistent content creation and exploring new formats could help further accelerate her growth and expand her reach.