Miku

Overview

Miku is a vibrant and engaging content creator hailing from Mexico, making waves on YouTube. With a strong focus on beauty, lifestyle, and a dash of comedy, Miku has cultivated a dedicated following of over 3.67 million subscribers. While holding a respectable global rank of #13,716, Miku's personality shines through her videos, making her a relatable and inspiring figure in the online world. She's built a community around her tutorials and vlogs, sharing her life and expertise with her enthusiastic audience.

Performance At A Glance

Miku boasts a massive audience of 3.67 million subscribers, though her channel is currently experiencing a slight dip in growth, showing a -0.27% decline over the past 90 days. Despite this, her fans are super engaged, with an impressive average engagement rate of 6.89%. Globally, Miku ranks within the top 100% of creators, holding the #13,716 spot, and she's in the top 99% in Mexico, ranking at #422. Her CreatorDB score of 65/100 indicates solid overall performance, suggesting there's room to further optimize her content strategy.

What They Create

Miku's YouTube channel is a delightful mix of entertainment, how-to guides, and personal vlogs. She primarily creates longer-form videos and shorter YouTube Shorts. You'll find makeup tutorials, skincare routines, and glimpses into her daily life. One of her recent videos, "THE BEST DECISION I EVER MADE 🐰-Miku," garnered over 33,000 views and nearly 2,000 likes, showcasing her ability to connect with viewers on a personal level. Another recent short, "#miku #maquillaje #makeup #makeuptutorial #anika #anikmakeup" highlights her focus on beauty and makeup, attracting a very engaged audience. Miku's content stands out because of her genuine personality and her ability to make beauty accessible and fun.

Why They're Great & Where They Can Grow

Miku excels at creating relatable and engaging content that resonates with her audience. Her strengths lie in her strong engagement rate, her clear focus on beauty and lifestyle topics, and her consistent posting schedule. An exciting opportunity for Miku could be to collaborate with other creators in the beauty and lifestyle space, broadening her reach and introducing her content to new audiences. She could also explore more in-depth tutorials or challenges related to current makeup trends.

Bottom Line

For brands looking to collaborate, Miku offers access to a highly engaged audience interested in beauty and lifestyle. For Miku, focusing on collaborations and exploring trending topics could be great ways to reignite growth and further solidify her position as a leading content creator.