KBS Drama

Overview

KBS Drama on YouTube is your go-to channel for catching all the dramatic highs and lows from Korean television! With a loyal following of over 4.2 million viewers, they deliver bite-sized clips and highlight reels that keep fans hooked. Their channel acts as a digital treasure trove, preserving the best moments from KBS dramas. Currently ranking in the top 100% globally (at #11,017) and in their home country of Korea (at #158), KBS Drama is a significant player in the K-drama YouTube scene.

Performance At A Glance

KBS Drama boasts a large and engaged audience! While their follower growth is currently at a steady 0.23% over the last 30 days (and 0.93% over the last 90), they have a solid foundation to build upon. Their global and country rankings show they have a strong presence. More importantly, their fans are super engaged with an average engagement rate of 1.09% across their content! CreatorDB gives them a score of 47/100, indicating room for improvement but also highlighting their existing success in capturing and retaining viewers.

What They Create

KBS Drama specializes in delivering the most compelling moments from KBS dramas directly to their fans on YouTube. They primarily focus on longer-form video content, but also use YouTube Shorts to share exciting quick clips. A great example of this is their video "[49회 예고]바다 가면 나를 생각해 줘라 [화려한 날들] | KBS 방송" which has over 28,000 views and a great engagement rate of 1.21%! These shorter, impactful clips capture key plot points, emotional scenes, and dramatic confrontations. What makes their content stand out is the official KBS seal of approval, guaranteeing high-quality production and access to popular dramas.

Why They're Great & Where They Can Grow

KBS Drama is fantastic at: 1) Leveraging the popularity of KBS dramas, 2) Creating easily digestible clips that attract viewers, and 3) Maintaining a consistent stream of content.

Exciting opportunities they could explore include: 1) Creating behind-the-scenes content or interviews with the actors to provide exclusive value and 2) Engaging more directly with viewers through Q&A sessions or community polls related to their favorite dramas.

Bottom Line

For brands looking to tap into the K-drama craze, KBS Drama offers access to a large and engaged audience. For KBS Drama, focusing on viewer interaction and exclusive content could significantly boost their engagement and growth.