Royal Cooking

Overview

Royal Cooking is bringing some serious global flavor to over 7.5 million followers across YouTube, Instagram, and TikTok! Primarily a YouTube creator, Royal Cooking whisks viewers away on culinary adventures, showcasing everything from traditional dishes to exotic ingredients. While ranked among the top 100% of creators globally (around #107,318), their unique blend of cooking, travel, and cultural exploration makes them a standout in the online food space. They're not just cooking; they're telling stories through food!

Performance At A Glance

Royal Cooking boasts a massive audience, and while their growth has been a bit slower recently (around 1.53% over the last month), they've still seen impressive gains over the last 90 days (3.77%). They rank pretty high in the US food scene (around #3,198) and within the English-speaking world (around #17,467). Their fans are super engaged with their content, showing an average engagement rate of 1.66%. CreatorDB gives them a solid score of 75/100, suggesting they're doing a lot right in terms of content quality and audience connection.

What They Create

Royal Cooking serves up a delicious mix of cooking tutorials, travel vlogs, and glimpses into farm life. They primarily focus on longer-form videos and YouTube Shorts, but also dabble in Instagram Reels and TikTok. A recent video showing them making Shah Pilaf after getting a new Tandoor oven is a great example of their content, racking up over 423,000 views! Another standout is their trip to Turkey to source fresh fruits and cook a tender bone-in steak. Their content stands out because they often incorporate unique ingredients, cooking methods, and cultural elements, making each video a treat for both the eyes and the stomach.

Why They're Great & Where They Can Grow

Royal Cooking excels at showcasing authentic cooking experiences, featuring high-quality visuals, and creating a strong sense of community through their videos. They're also great at tapping into trending topics, like using an ostrich egg to make an omelet.

An exciting opportunity would be to collaborate with other food creators or chefs, potentially expanding their reach and introducing new perspectives. They could also explore more interactive content, like Q&A sessions or live cooking streams, to further engage their loyal audience.

Bottom Line

For brands looking to partner with a creator who can authentically showcase food and travel experiences, Royal Cooking is a fantastic option. For Royal Cooking, leaning into trending food challenges or recipes could boost visibility and attract a wider audience.