Overview

Thoisoi is a verified YouTube and Instagram creator based in Estonia, producing content in Russian for a massive audience of over 2 million followers! This creator carves out a unique space by blending education with entertainment, diving deep into the fascinating world of science and technology. While their global ranking sits at #1,611,654, placing them in the top 90% worldwide, their impact is undeniably significant, especially considering their specialized niche. Thoisoi is a prominent voice in the Russian-speaking science community, ranking #6 in Estonia and #60,153 among Russian-language creators.

Performance At A Glance

While Thoisoi's follower count is impressive, their growth has been relatively flat recently, showing a slight uptick of 0.47% over the last 90 days. Their fans are super engaged with their content, boasting an average engagement rate of 6.50%, which is excellent! This means that a significant portion of their audience actively interacts with their videos and posts. Their average views are also high, sitting around 745,685 per video. CreatorDB gives them a score of 63/100, indicating solid performance with room for improvement.

What They Create

Thoisoi's content focuses on the wonders of engineering, the future of technology, and the design of incredible machinery. They primarily create YouTube videos, with a growing presence in YouTube Shorts and Instagram posts/reels. Recent videos include explorations of extremely volatile substances and hypothetical scenarios like "What Happens If the Atmosphere Is 100% Oxygen?". Their video "Сколько Электричества Выдаст Самодельный ЯДЕРНЫЙ РЕАКТОР? (How Much Electricity Will a Homemade NUCLEAR REACTOR Produce?)" racked up over 500,000 views and showcases their ability to make complex scientific concepts accessible and engaging. Their work stands out because they combine scientific accuracy with an exciting, visual presentation, often involving experiments and demonstrations.

Why They're Great & Where They Can Grow

Thoisoi excels at simplifying complicated scientific topics, creating visually appealing experiments, and fostering a highly engaged community. Exciting opportunities for growth could include collaborating with other science communicators or expanding their presence on platforms like TikTok to reach a younger audience. Experimenting with more interactive content, such as Q&A sessions related to their videos, could also boost engagement.

Bottom Line

For brands in the science, technology, or education space, Thoisoi offers access to a highly engaged and passionate audience in the Russian-speaking world. For Thoisoi, focusing on short-form content to drive traffic to long-form videos and exploring collaborations could significantly boost overall growth.